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Familiarity with a content management system (CMS) and Salesforce Marketing Cloud is a plus. Assists the Director of Marketing in managing designing, preparing, and sending external email marketing campaigns.
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Proficiency withdigital marketing and email marketing platforms such as Salesforce Account Engagement, Pardot, Exact Target, Constant Contact, Real Magnet, etc. We currently have an exciting and new opportunity for an Email Marketing Specialist to join the Digital Member Engagement team in our Marketing & Communications division.
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Own email marketing calendar, work with Demand Generation and Content Marketing Manager to leverage existing content and marketing assets into email copy that delivers conversions.
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Based on the feature roadmap and by collaborating with Marketing teams, product owners, the Salesforce platform team and other engineering teams, the Lead Developer will perform hands-on technical development for all projects related to Salesforce Marketing Cloud using AMPscript, JavaScript, HTML and CSS, SOAP/REST APIs, Email Studio, Automation Studio, Journey Builder, Mobile Studio etc.
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The types of daily activities a marketing professional would undertake include: Use of technology: Each employee is trained on the use of marketing strategy platform and will utilize all social media platforms and third-party technologies such as salesforce, HarvestApp, ASANA and MailChimp.
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Experience with Wordpress, Salesforce, Pardot or similar marketing automation software. Utilize Adobe Creative Suite to design and maintain corporate marketing collateral including brochures, proposals, sell sheets, fliers, email blasts, etc.
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QualificationsBachelor's degree in marketing, communications, or related field2+ years of experience in digital marketing; digital marketing certiifcateKnowledge of B2B digital marketing channels and tactics, including SEO, PPC, email marketing, and LinkedIn. Experience with marketing automation and CRM tools, such as ZoHo or Salesforce.
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JOB DESCRIPTION:Develop and execute demand generation marketing programs that drive pipeline growth and resonate with our Ideal Customer Profile (ICP)Generate leads by creating integrated marketing campaigns that leverage tactics such as - email (drip & nurture), advertising, social, events, trade shows, etc.
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As an Operations Specialist (Quality Assurance) you will experience an Atlanta-based eCRM (electronic Customer Relationship Management) focused agency specializing in utilizing the Salesforce Marketing Cloud (SFMC.
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High proficiency in Salesforce Marketing Cloud platform. Expert in utilizing Salesforce Marketing Cloud. Create platform automations to meet the multiple email marketing audience segmentation needs.
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The Small Business Global Demand Generation Campaigns team is looking for a Marketing Manager to support the development and execution of our growing Salesforce Starter and Pro self-service marketing motion.
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Preferred qualifications - Expert in utilizing Salesforce Marketing Cloud, Familiarity and/or experience with some or all of the following: SQL Quantitative skills to analyses marketing data, interpret results, provide recommendations, and communicate in a clear and concise manner.
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Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) Work collaboratively with the leader of online marketing strategy and media planning to develop plans that optimize advertising across the product portfolio.
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Other responsibilities include coordination of marketing technology, performance, reporting and data analytics for Delta’s small business loyalty program database - SkyMiles for Business and our primary digital marketing channels (email and website.
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Create, optimize and execute Exotec's global digital marketing strategy for a variety of paid and owned channels including Paid Search, Paid Social, Display, Email, Web, etc. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
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