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JOB DESCRIPTION:Develop and execute demand generation marketing programs that drive pipeline growth and resonate with our Ideal Customer Profile (ICP)Generate leads by creating integrated marketing campaigns that leverage tactics such as - email (drip & nurture), advertising, social, events, trade shows, etc.
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Manage our campaign calendar and prospect generation, which will include a scaled web scraping strategy to find the right target accounts and prospects. Strong experience with email orchestration software like SalesForce Marketing Cloud.
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Develops email marketing campaigns using Marketo and Salesforce in collaboration with Research and Distribution teams as well as Digital Marketing specialists. Works closely with colleagues across Marketing as well as agency partners to design detailed integrated marketing campaign plans, ensuring integration with other campaigns and alignment with overall marketing strategy.
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This role will collaborate with the Growth Marketing team on strategy and execution of key campaign requirements that will drive lead generation, customer engagement and revenue growth. Plan, execute, and manage all digital marketing strategies across various channels, including paid search, display advertising, email marketing, website, and social media.
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Use tactics that include social media, content marketing, email marketing, SEO, paid advertising, tradeshows, events, and more. 5+ years of experience in B2B demand generation experience in SaaS with a track record of successful integrated campaign development and execution that drives results is required.
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Job Description The role of the Campaign Manager focuses on the daily operations needed to successfully run their client’s email marketing and SMS programs in cooperation with the Manager of Campaign Management.
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Monitor Epsilon system, network, and campaign as well as ISP performance to identify early problems/trends. Required experience with an ESP, ISP, or email authentication vendor. Innovate with purpose: As part of the technical project management team, you will be responsible for driving solutions and services to address email channel deliverability challenges, managing and overseeing required processes, working with the Epsilon Deliverability Management team, developing new client-facing practices, and work with contacts at ISPs.
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The ideal candidates will have a strong background in Sales and Marketing, proficiency in WordPress, email marketing, campaign management, social media management, and the ability to recruit onsite Field Sales Representative to serve the market.
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Join forces with the DSL Digital Support Team to convey digital strategies for community websites, advertising including PPC, content-rich search terms, email communications, lead generation/lead conversion and reputation management.
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The Campaign Activation Manager will be responsible for the successful adaptation and launch of campaigns across Geo Field Marketing stakeholder teams. Proven experience working with industry tools and analytics packages including email, web analytics, CRM, and marketing automation platforms (e.g. Marketo, Eloqua, Salesforce), with Marketo Certified Expert preferred.
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Become a principal administrator of email marketing campaigns, overseeing technical setup, audience segmentation, A/B testing, and campaign optimization. As a member of the marketing team, you develop growth and optimization strategies for our global marketing campaign programs that firmly position us for fast, sustained growth.
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The regional Creative Manager interfaces with regional and local marketing team members to deliver branding and campaign solutions while driving creative consistency through the development of best practice templates and branded collateral across print and digital platforms.
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Digital marketing and campaign management, including creation, development, and execution of effective digital marketing strategies and multi-channel marketing campaigns, including SEO, SEM, PPC, and email marketing.
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Analyze and report on past campaign performance, translating insights into strategic optimizations to improve conversion funnel. The Work You'll Do: As part of our continued growth, we are looking for a demand generation marketer to help us amplify our story worldwide through use of multi-channel, integrated programs.
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Execute email outreach utilizing campaign management tools, and make outbound calls to enrich prospect information and experience by understanding lead profile, key initiatives, challenges, and most critical priorities.
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email campaign jobs in Atlanta, GA
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