Growth Marketing Sr. Manager

Growth Marketing Sr ManagerTitle - Growth Marketing Sr ManagerReports To - SVP of MarketingLocation - Draper, UT / Park City, UT or RemoteAbout The RoleWe're hiring a Growth Marketing Manager to own experimentation and optimization across the customer lifecycle, in close partnership with our Growth Product Manager and Demand Generation Director. As a key leader in our marketing team, you will be focused on helping accelerate our PLG motion by improving activation, conversion, retention, and expansion.What You'll DoOwn Lifecycle Growth ExperimentsDesign and run experiments across onboarding, activation, retention, and expansionIdentify friction points in the user journey and propose tests to address themPartner with Growth PM to align experiments with product roadmapDrive Free ? Paid ConversionOptimize trial, freemium, or PQL flows in collaboration with Product and SalesBuild and iterate on lifecycle programs (email, in-app coordination, sales assist)Improve conversion through messaging, timing, and segmentation not net-new acquisitionScale Retention And ExpansionOwn programs that reduce churn and increase expansion revenueTest upsell, cross-sell, and reactivation motionsTranslate product usage signals into targeted growth campaignsBe The Growth Analytics PartnerDefine success metrics for lifecycle initiativesAnalyze experiment results and share learnings with stakeholdersHelp leadership understand which growth levers actually workCollaborate Deeply (And Clearly)Partner with Demand Gen to ensure smooth handoff from acquisition to lifecyclePartner with Sales on PQLs, conversion plays, and feedback loopsWork with RevOps and Data on attribution and measurementWhat We're Looking ForMust-Haves48 years in growth marketing, lifecycle marketing, or product managementExperience working alongside Product Managers and data teamsStrong experimentation and analytical skillsProven ability to move conversion, retention, or expansion metricsComfort operating in ambiguity at a scaling startupNice-To-HavesExperience in PLG or hybrid GTM modelsFamiliarity with Amplitude, Mixpanel, GA, or similar toolsExperience working with Sales-assisted growth motionsPrior experience at a Series AC companyTools You May Have UsedLifecycle: HubSpot, Braze, Customer.io, IterableAnalytics: Amplitude, Mixpanel, GAExperimentation: Optimizely, internal A/B frameworksCRM: SalesforceData: Looker, Mode, SQL (nice-to-have)Why This Role MattersThis role ensures growth doesn't live only in paid acquisition or the product roadmap. You'll help the company grow more efficiently, turn usage into revenue, and build the foundation for scale.About JumpJump's mission is to empower financial advisors and their clients to thrive in the age of AI. Jump's primary product is an AI assistant helping financial advisors with their client meeting cycle and other workflows. Jump's product is expanding to include many other advisor workflows, as well as into other finserv verticals.Jump leads its category in market share, customer satisfaction, and analyst rankings, and has grown rapidly. Jump customers include leading independent broker dealers such as LPL, Osaic, Raymond James, and Cetera, and leading RIAs including Focus Financial, Merit, Savant, Allworth, Sanctuary Wealth, Integrated Partners, and more.Jump was launched in 2023 by repeat entrepreneurs and is led by a team with backgrounds from Harvard, Stanford, Google, Snowflake, Bill.com, JPMorgan, Fidelity, Bain, Bain Capital Ventures, Auditboard, Nitrogen, and eMoney.Jump is a Series A company backed by top venture capital firms and industry strategics including Battery, Sorenson, Pelion, and Citi.Jump's team values are High Velocity, World Class, and Direct + Kind + No Drama.Please consider joining us in our work to transform the client and advisor / rep experience in financial services by delivering cutting edge, practical, compliant AI technology to help those who help safeguard the financial future of everyday people everywhere.BenefitsCompetitive salaryEquityMedical, dental, vision benefits401k available