Senior Market Research Analyst

VDC Strategy, Inc. is the leading consulting firm focused on insights and growth strategy for operational and industrial technology companies and a trusted partner for private equity firms that invest in operational and industrial technology businesses. We are seeking a Senior Analyst to join our team in Southborough, MAKey Responsibilities:Research & Strategic AnalysisLead the design, execution, and delivery of consulting and research initiatives, including all aspects of qualitative and quantitative research, analysis, synthesis, and final deliverables.Develop and refine advanced analytical tools including surveys, data collection templates, forecasting models, and benchmarking frameworks.Own the development of market forecasts, supplier analyses, and competitive landscape analyses with a focus on delivering actionable recommendations to clients.Synthesize and interpret complex datasets, uncovering critical trends and translating insights into strategic roadmaps for vendors, investors, and technology decision makers.Provide quality oversight and guidance on market research conducted by junior analysts/associates.Client Engagement & Thought LeadershipServe as a primary point of contact for key client relationships, delivering readouts to clients.Represent VDC at industry events, client meetings, and through media engagements, solidifying our role as a trusted advisor.Create high-impact content including whitepapers, blogs, and webcasts that shape industry dialogue.Mentor junior team members while contributing to the visibility and reputation of both your practice and VDC at large.QualificationsBachelor's degree (BA/BS) required.Minimum of 5 years of experience in market research, strategy consulting, or related analytical roles.Analytical rigor and a knack for translating data into insight.Adept at identifying, trialing, and using AI tools to support workstreamsStrong written and verbal communication skills with proven experience presenting to senior executives and external stakeholders.Advanced expertise in both qualitative and quantitative research methods, including forecasting, segmentation, and competitive intelligence.High proficiency with Microsoft Office (Excel, PowerPoint, Word); familiarity with advanced statistical and data visualization tools strongly preferred.Willingness to travel domestically and internationally for client engagements and industry events.Why VDC?We pride ourselves on producing research that drives measurable value for our clients, while recognizing the importance of balance — offering flexibility, professional development, and an environment where your contributions are recognized and your career can grow.Our benefits include:Immediate medical and dental coverage401(k), disability, and flexible spending accountsLife insurance, PTO, and professional development reimbursementTo learn more about VDC and its products and services, visit our website at: www.vdcstrategy.comVDC Strategy is an Equal Employment Opportunity employer that values the strength diversity brings to theworkplace.