Vice President of Marketing

Position: Vice President of MarketingAbout the Role:We are looking for a strategic and results-driven Vice President of Marketing to lead our global brand and growth strategy. GSR is a premier capital markets technology firm and a global leader in institutional liquidity solutions. You will play a pivotal role in shaping our narrative, driving institutional adoption, and positioning our algorithmic execution services at the forefront of the evolving financial landscape.Key Responsibilities:Global Brand Strategy: Develop and execute a comprehensive marketing roadmap to strengthen our position as a leading institutional fintech platform.Institutional Growth: Lead high-impact B2B marketing campaigns targeting global asset managers, family offices, and financial institutions.Strategic Communications: Oversee global PR, executive thought leadership, and internal communications to ensure a unified voice in the digital finance sector.Product Marketing: Collaborate with the trading and technology teams to articulate the value of our advanced execution and risk management tools.Data-Driven Marketing: Implement robust analytics to measure the ROI of marketing initiatives and optimize our client acquisition funnel.Qualifications:12+ years of senior marketing leadership experience in Fintech, Investment Banking, or Enterprise SaaS.Proven track record of building and scaling global brands in the capital markets or institutional finance space.Deep understanding of B2B marketing strategies and institutional client lifecycles.Exceptional leadership skills with experience managing high-performing, distributed teams.Strong strategic thinker with a passion for financial technology innovation.