Sr. Product Marketing Manager - REMOTE
Occupations:
Marketing ManagersMarket Research Analysts and Marketing SpecialistsSales ManagersBusiness Intelligence AnalystsAdvertising and Promotions ManagersIndustries:
Management, Scientific, and Technical Consulting ServicesSpecial Food ServicesLoggingRadio and Television Broadcasting StationsCommunications Equipment ManufacturingThis position is posted by Jobgether on behalf of a partner company. We are currently looking for a Senior Product Marketing Manager - REMOTE. This role is pivotal in bridging the gap between our innovative BI platform and our target audience. You will have the opportunity to craft and execute go-to-market strategies that resonate in a competitive landscape while addressing the evolving expectations from clients regarding AI capabilities. By serving as a key liaison between various teams, including R&D and Customer Marketing, your work will directly influence our product messaging and customer engagement efforts, ultimately shaping our market presence. If you have a strong grasp of the data and analytics space, this is your moment to make a significant impact.
Accountabilities
Develop and maintain positioning, differentiated messaging, and a cohesive narrative that connects our unique value to customer needs
Lead go-to-market for product launches from bill of materials through sales enablement
Create demand generation content targeting technical and business buyers: developers embedding reporting, data team leads, and analytics buyers evaluating platforms
Build and deliver internal enablement materials and training: product tours, email cadences, pitch materials, customer stories, and demo scripts
Create sales plays and campaigns that drive adoption and pipeline impact
Partner with R&D to shape roadmap and articulate our AI story, including agentic workflows, AI-driven data enrichment, natural language dashboard creation, and automated insights
Monitor competitive landscape and provide strategic recommendations for product positioning and PM roadmap input
Collaborate with Customer Marketing and PM on the retention content calendar: webinars, user days, roadmap workshops, and expansion plays
Bring new features to market and build enablement materials that sharpen renewal conversations around AI capabilities
Translate roadmap updates into customer-facing messaging that reinforces value at renewal time
Contribute to broader AI narrative as we build out agentic, MCP-connected, and LLM-ready capabilities across product lines
Create messaging and content for cross-sell expansion programs within the portfolio
Requirements
6-10 years of PMM experience in enterprise software, with meaningful time in data, analytics, BI, or adjacent categories
Experience marketing a BI or analytics product directly
Background marketing to analytics teams, data engineers, and application developers
Familiarity with how AI capabilities are reshaping BI product roadmaps and buyer expectations
Experience with open-source communities, free trials and product-led growth models
Hands-on experience with AI tools and workflow automation (we pay attention to this)
Benefits
Flexible working hours and remote work options
Growth and development opportunities in a fast-paced environment
Access to cutting-edge tools and resources
Collaborative and innovative company culture
Competitive salary and performance-based incentives
Health and wellness benefits
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