PPC Marketing Manager – Lead Generation
We are looking for a high-performing PPC Marketing Manager with strong experience in Meta (Facebook/Instagram) to drive qualified lead generation in the health insurance (U65) space.This is not a “set it and forget it” role. We’re looking for someone who understands how to generate, optimize, and scale profitable lead flow—not just manage campaigns.What You’ll DoOwn and optimize Meta Ads campaigns focused on health insurance lead generationGenerate high-quality inbound leads while maintaining target CPLContinuously test and improve creatives, audiences, and funnelsAnalyze performance data and make fast, data-driven decisionsCollaborate with internal teams to improve lead quality and conversion ratesScale campaigns while maintaining efficiency and ROIWhat We’re Looking ForProven experience running Meta Ads for lead generation (REQUIRED)Health insurance / U65 experience STRONGLY preferredStrong understanding of lead generation funnelsExperience optimizing for CPL, CPA, and ROASExperience with tracking (pixels, conversions API, GTM)Analytical, adaptable, and performance-drivenSelf-motivated and comfortable working remotelyCompensationBase Salary: $90,000 – $140,000Performance-based commission with strong upsideRealistic OTE: $160,000 – $200,000+Why Join UsHigh-growth environment with consistent demand in insurance leadsDirect impact on revenue and performanceOpportunity to scale campaigns and grow within the organizationPerformance-driven culture with clear expectationsLocationRemote – United StatesCompany based in Fort Lauderdale, South Florida