VP of Marketing

Company Description Zora allows users to trade trends, memes, ideas, and cultural moments before they go mainstream by leveraging their intuition as the source of competitive advantage. Operating globally with a fully remote team, Zora has no physical headquarters, embracing the internet as its workplace. The company is backed by prominent investors, including Coinbase Ventures, Haun Ventures, Paradigm, and Union Square Ventures. Role Description This is a full-time remote role for a Vice President of Marketing. The VP of Marketing will be responsible for leading marketing strategy, overseeing campaigns, conducting market research, managing public relations, and ensuring the company's brand presence aligns with business objectives. Additional responsibilities include collaborating across departments to align marketing initiatives, analyzing market trends to identify opportunities, and overseeing the execution of marketing plans to meet performance goals. Qualifications Proficiency in Market Planning and Market Research to identify opportunities and create actionable strategiesStrong experience in Marketing Management and Marketing execution to lead campaigns, projects, and teamsSkills in Public Relations to manage the company's image and foster productive relationships with stakeholdersProven ability to analyze market trends and transform insights into impactful marketing initiativesExceptional communication and leadership skills to guide teams and present strategic marketing plans effectivelySolid understanding of digital marketing techniques and toolsExperience in high-growth or startup environments, particularly within tech or innovation-focused companies, is a plusBachelor’s degree in Marketing, Business, Communications, or a related field; MBA preferred