Brand & Leadership Storytelling Specialist

About The RoleThis is a full-time, in-office position"AgTrust is seeking a creative and strategic Brand & Leadership Storytelling Specialist to help us tell the stories that define agriculture, community, and our impact. In this role, you'll craft compelling narratives for blogs, newsletters, podcasts and website, translating complex agricultural and financial topics into content that resonates with farmers, ranchers, and rural landowners. You'll work closely with our executive team and field experts to highlight our people, culture, and mission—bringing authentic, human-centered stories to life across all channels. If you are passionate about storytelling, content strategy, and making a real impact in rural communities, this is your opportunity to shape AgTrust's voice and influence the future of agricultural lending."What You'll DoWrite and develop content for blogs, website, newsletters, and marketing campaignsInterview employees, customers, and subject matter experts to tell authentic storiesHelp simplify agricultural and financial topics into easy-to-understand contentPartner with the visual content team on videos, podcasts, and multimedia storytellingRepurpose content across multiple platforms to maximize reachSupport internal communications and employee storytellingContribute to content calendars and campaign planningAssist with SEO content and track basic performance metricsWhat Makes You a Great FitBachelor's degree in Marketing, Communications, Journalism, or related field preferred. Agriculture, rural lending or financial services industry experience a plus.One (1) to two (2) years of experience in communications, marketing, journalism, or related fieldExceptional writing, editing, and storytelling skills with the ability to translate complex topics into clear, engaging content.Experience collaborating on multimedia content (video, photography, social media).Ability to create internal communications that engage employees and reinforce organizational initiatives.Comfortable interviewing leadership, customers, and subject matter experts.Strong organizational and project management skills; ability to manage multiple priorities in a fast-paced environment.Familiarity with agriculture, rural communities, or agricultural industries. (Preferred)Key CompetenciesStrategic storytelling across internal and external channelsExecutive and leadership communications supportContent strategy, repurposing, and amplificationAudience-focused, engaging, and aspirational content creationStrong interviewing skills and curiosity about people's storiesMultimedia collaboration (video, photography, social media)Data-driven content evaluation (engagement metrics, conversion tracking)Experience creating marketing or editorial content across multiple channelsWork EnvironmentCombination of office work, field interviews, and travel to agricultural operations and rural communities.Occasional early mornings or evening customer testimonials (shoots) depending on lighting and farming schedules.What Success Looks LikeBuild trust and credibility with the agricultural communityHighlight the people behind both the lending process and the landProvide practical insights that help customers make confident financial decisionsStrengthen AgTrust's reputation as a trusted partner in agricultureWhy AgTrust?Here, you're not just supporting our branding efforts—you're supporting a mission. We are proud to serve and strengthen the agricultural community through dependable, modern financial services. Your work helps tell that story and connect us with the people we serve.Competitive pay + PSP bonusMedical, dental, vision, and prescription coverageCompany-paid life, AD&D, and long-term disability401(k) with generous matchPaid vacation, sick leave, and parental leaveWellness program and professional development opportunitiesWhat We OfferA collaborative, supportive teamOpportunities to grow your marketing skills and responsibilitiesA stable, purpose-driven organizationMonday-Friday scheduleA culture that values creativity, ownership, and continuous improvementIf you're ready to grow your career and make a meaningful impact, we'd love to meet you.Ready to build a career with a mission-driven organization? Apply today!Some Legal LanguageAt the discretion of AgTrust Farm Credit, this position may be offered at an alternate title. In addition, other business experience may be considered relevant.AgTrust, ACA is an Equal Opportunity / Aff… (affirmative action) employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, disability, national origin, protected veteran status, sexual orientation, gender identity, genetic information, or any other legally protected status.People with disabilities who require accommodation to complete the application process should contact AgTrust Human Resources at (817) 288-1599.AA/EOE/M/F/D/VJ-18808-Ljbffr