Marketing Manager

Looking for a dynamic opportunity to shape a company's market presence? Our client in the York area is seeking an innovative Marketing Manager to lead its strategic growth initiatives. This role offers the chance to craft impactful campaigns, collaborate closely with sales, and elevate brand visibility across various channels. The ideal candidate thrives in a competitive environment, possesses a strong background in B2B marketing, preferably within industrial, manufacturing, or machinery sectors, and is eager to introduce fresh ideas that make a difference. If you're passionate about developing creative strategies and executing hands-on initiatives, this position could be your next career milestone.Marketing Manager Key Requirements:Minimum of 5 years' B2B marketing experience, ideally in industrial or manufacturing settingsProven ability to develop and implement marketing strategies with tangible resultsSkilled in digital marketing, including website management and social mediaProficient with CRM systems and marketing analytics toolsExcellent communication, project management, and content creation skillsExperience managing external vendors and outsourced marketing resourcesData-oriented mindset with a knack for measuring ROI and campaign effectiveness Marketing Manager Main Duties:Create and roll out a comprehensive marketing plan aligned with sales and business goalsCollaborate closely with the sales team to propel market expansion and business developmentDevelop compelling content, messaging, and brand positioning strategiesOversee digital channels, including website updates and social media campaignsOrganize and manage trade shows, local events, and other marketing activitiesManage external vendors and coordinate marketing projectsTrack performance metrics, analyze campaign ROI, and adjust strategies accordinglySupport customer engagement efforts during onsite visits and events Perks & Benefits:Competitive salary range of $75,000 to $90,000, with potential bonuses up to 10%Flexible hybrid work schedule that is negotiable depending on locationTravel requirement of approximately 10-15%, including major trade shows and local eventsComprehensive benefits package, including 401(k) match and flexible PTOOpportunity to influence the company's strategic direction and visibility Ready to bring your marketing expertise to a forward-thinking organization? Apply now to make an impact in a role that combines strategic oversight with hands-on execution. We're excited to connect talented professionals with this growth-oriented opportunity.Not ready to apply yet? Contact a professional recruiter at resume@jfcglobal.com or 717-761-8095 for a confidential conversation about your career goals.