Director of Marketing

Why This Role ExistsTruce Law is building an AI-enabled marketing engine for one of Seattle’s most distinctive law firms, and we’re looking for the leader to own it.We’re hiring a Marketing Director who can connect strategy with execution, and who is excited about using AI as a practical tool to build better systems, not as a buzzword.Truce Law has grown primarily through attorney reputation, strong brand positioning, and referrals. What’s missing is a disciplined, scalable marketing engine behind it. We have a proven service, a differentiated market position, and a monthly marketing budget of $40,000–$75,000, but not yet the strategic leadership to turn that investment into a predictable growth system.That is the mandate of this role.The Director of Marketing owns the full growth engine: channel strategy, budget allocation, brand stewardship, attribution design, and the team executing across paid, organic, and referral channels. You will sit at the center of the firm’s growth strategy, translating revenue goals into a coherent and measurable marketing system.BenefitsMedical, dental, and vision insurance (employer-paid coverage for employees)Four weeks Paid Time Off (Three weeks PTO + One-week paid winter holiday closure).10 paid holidays401(k) with 3% firm contributionFlexible schedulePerformance bonusesFirm-provided technology and supportLifestyle Spending Account (LSA)Professional Development StipendAAA Membership: Roadside assistance, identity theft protection, discounted pet insuranceCompensationBase Salary: $110,000 – $140,000, commensurate with experience.Performance Bonuses: Monthly marketing-sourced revenue bonus (up to $2,000/month), quarterly marketing ROI bonus ($5,000/quarter), semi-annual organic growth bonus($2,500/period), and a one-time $5,000 firm milestone kicker when the firm hits $800,000/month.Estimated Annual OTE: $150,000 – $195,000+ at Green to Gold performance levels, including the firm milestone kicker.Compensation: $110,000 – $140,000