Social Media Coordinator

“Join the Acme Family”SOCIAL MEDIA COMMUNITY COORDINATORFLSA Status: Full-Time Salary ExemptAcme Brick Company, a Berkshire Hathaway company, manufactures and distributes brick and building materials across 13 states. We take pride in being more than a brick company—we're a team of dedicated professionals focused on quality products, exceptional service, and long-term partnerships.Summary Join our dynamic marketing team as a Social Media Community Coordinator! You'll collaborate on content creation, manage daily community engagement across platforms, and serve as our primary PR associate. This role combines social media expertise with operational support—maintaining processes, driving communication, and ensuring consistent, quality brand representation.Essential Duties and Responsibilities (other duties may be assigned) Community Management & EngagementManage day-to-day communication with our social media audience across all active platforms (Facebook, Instagram, LinkedIn, X, TikTok, Pinterest, YouTube)Monitor passive platforms (Bluesky, Threads, Truth Social) for brand mentions and emerging opportunitiesMonitor, respond to, and moderate user comments, messages, and inquiries in a timely and professional mannerDevelop and implement community engagement strategies to grow and nurture our online audienceStay current on social media trends, best practices, and platform updatesContent Collaboration & Campaign SupportCollaborate with the Social Media Specialist to develop, create, and schedule trending content that boosts engagementAssist in planning and executing social media contests, interactive content, and campaigns that encourage responses and conversationsAttend company events to capture photo and video content as neededInfluencer & Partner OutreachSupport our new influencer marketing initiative by assisting with outreach, communication, and coordinationAssist with identifying and engaging influencers, potential brand advocates, and partner brands to expand community outreachPublic Relations & Media ContactServe as initial contact for media inquiries and journalist communicationsWrite and distribute press releases and media materialsDevelop and execute media pitches for company news and announcementsMaintain media contact database and coordinate interview logisticsMonitor media coverage and industry newsBrand Protection & Crisis SupportSupport crisis management efforts by monitoring and addressing potential issues across social channelsProactively identify and address conflicts that could impact the brand's reputationInternal Programs & TrainingAssist with social media training sessions for Acme Sales AssociatesSupport the Social Media Specialist in managing Sprout's Advocacy program for Acme AssociatesSkills and Experience Required for Success Bachelor’s degree (preferred but not required) or equivalent experience in marketing, journalism, English, communications, or public relations preferredPrefer experience in social media management or community managementExperience with the major social media platforms (Facebook, Instagram, LinkedIn, X, TikTok, Pinterest, YouTube)Microsoft Office experience (specifically with Excel, Word, PowerPoint, and Outlook). Familiarity with web-based design platforms (Adobe Express, Canva) is a plusExcellent written and verbal communication skillsStrong understanding of major social media platforms and their best practicesAbility to work in a fast-paced environment and manage multiple prioritiesCreative problem-solving skills and attention to detailCompetencies Required for Success Passionate about social media and emerging digital trends Empathetic and able to handle difficult online situations with tact and kindnessSelf-motivated and proactiveTeam player with strong interpersonal skillsAdaptable and able to learn quickly in a changing digital landscapeIntegrity Communication Teamwork Analytical Thinking Improvement Mindset We are proud to be an Equal Opportunity/Affirmative Action employer. We maintain a drug-free workplace and perform pre-employment substance abuse testing.