GTM - Retail, CPG, and Marketers

ABOUT BRIABria is the Visual Generative AI purpose-built for enterprises. Founded in 2020, Bria enables businesses to generate, edit, and customize visual content at unprecedented speed and scale, all powered by models trained exclusively on 100% licensed data.We're at a pivotal inflection point. Bria recently closed a $40M Series B led by Red Dot Capital (~$65M total funding), won the Hollywood Professional Association Award for Transformative Impact, and was just named the #8 most innovative enterprise company for 2026 by Fast Company. Our patented attribution engine compensates data owners programmatically, making Bria the only platform that is fully IP-indemnified and EU AI Act compliant. We're building the foundation for how enterprises will create visual content for the next decade.THE OPPORTUNITYThe generative AI market for visual content is projected to exceed $1 trillion by 2034, and retail media is one of the fastest-growing channels in advertising. Large retailers, CPG brands, and retail media networks need to produce thousands of marketing and advertising assets per week while maintaining strict brand standards — and most are still relying on manual creative workflows that take weeks and cost millions.As an Sr. Account Executive focused on Retail Media & Marketing, you'll own the full sales cycle for this high-potential vertical. You won't just be executing an existing playbook — you'll help define the go-to-market strategy, shape how we position Bria for retail and CPG buyers, and directly influence product direction with market feedback. This is a rare chance to sell a genuinely differentiated product — production-ready ad creation at scale, 80–90% cost reduction in creative production, brand consistency automation, speed to market measured in days instead of weeks, A/B testing at scale, channel-specific asset generation, and full IP/legal safety — to an industry that urgently needs it.WHAT YOU'LL DOOwn the full sales cycle from prospecting to close for enterprise retail and CPG accountsBuild and manage a robust pipeline of opportunities within the retail media and marketing verticalDevelop deep expertise in Bria's platform and articulate how it solves specific retail and CPG creative production challengesLead consultative discovery to understand prospect pain points around creative production, brand compliance, and speed to marketPartner with Solutions Engineering and Product to deliver compelling demos and proof-of-concept engagementsNavigate complex enterprise buying processes involving multiple stakeholders across marketing, creative, legal, and procurementCollaborate with Marketing on vertical-specific content, events, and campaigns that drive pipelineProvide market feedback to Product on retail- and CPG-specific feature requests and competitive dynamicsRepresent Bria at key industry events and conferences (NRF, Shoptalk, and others)Contribute to building the sales playbook for this vertical as an early member of the go-to-market teamWHAT WE'RE LOOKING FOR7–10 years of enterprise software or SaaS sales experience with a consistent track record of exceeding quotaProven success selling into large retail organizations, CPG companies, or retail media networksDeep understanding of the retail media and marketing ecosystem — how brands and retailers create, manage, and deploy advertising and marketing contentExperience selling to CMOs, VPs of Marketing, Heads of Creative, and other senior marketing and advertising stakeholdersStrong understanding of AI and generative AI technologyMust be technically savvy and understand the world of APIs, agents, and how tech is builtMust have prior experience at a startup or high-growth company — comfortable with ambiguity, building processes from scratch, and wearing multiple hatsExperience with complex, consultative enterprise sales cycles that may start as PoC’s but will evolve into true enterprise contracts ($100K+ ACV deals)Inherit a book of business with existing clients and help expand Bria across their enterpriseExcellent communication, storytelling, and presentation skillsSelf-starter who thrives with autonomy and minimal hand-holdingNICE TO HAVEExperience selling martech, adtech, creative automation, or DAM/content management solutionsHas worked for an AI company before, preferably a model provider or a AI company in the Martech spaceUnderstanding of creative production workflows and the pain points of producing marketing assets at scaleExperience with MEDDPICC or similar enterprise sales methodologiesExisting relationships with senior marketing and advertising leaders at major retailers and CPG brandsWHY BRIAInflection-point timing: Series B, 100%+ ARR growth, and major enterprise partnershipsTruly differentiated product: The only Visual Generative AI platform built on 100% licensed data — IP-safe, commercially indemnified, EU AI Act compliant with hyper-controlability built inMassive market: Generative AI for visual content is projected to be a $1T+ market by 2034Ownership & impact: Help define go-to-market strategy for a critical vertical, not just follow a scriptWorld-class partners: AWS, NVIDIA, Microsoft, Getty Images, and 30+ licensed data partners