Creative Director

Overview We are seeking a creative and detail-oriented designer with videography and digital marketing experience to join our dynamic marketing team. The ideal candidate will have a strong background in digital design and marketing, with a passion for engaging audiences through innovative content. This role involves developing and executing marketing strategies that align with our brand's vision while utilizing various design tools and platforms to create visually appealing content. Duties Conceptualize and document annual creative and marketing strategy calendars to drive sales. Create visually compelling content, including graphics, videos, and motion graphics, utilizing social media software systems such as Photoshop, and Canva. Manage the production of digital art, video, illustrations, and branding materials that reflect the company’s identity. Utilize AI programs, HTML, CSS, and JavaScript knowledge for web design projects related to social media campaigns. Conduct photography and videography sessions for promotional materials, and manage photo and video manipulation tasks as needed. Collaborate with the CEO and marketing support to ensure cohesive messaging across all channels. Develop and implement comprehensive social media strategies to enhance brand awareness and engagement across multiple platforms. Monitor social media trends and analytics to optimize content performance and audience engagement. Assist in the management of content on various content management systems, including WordPress, and strategic SEO planning. Qualifications Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects), Canva, Figma, Sketch, and video editing and design programs. Strong understanding of graphic design principles including color theory, typography, layout design, and production design. Experience in video editing and creating motion graphics is highly desirable. Familiarity with web design principles (UI/UX) and responsive design practices. Excellent presentation skills with the ability to articulate creative concepts clearly. Knowledge of print advertising techniques and sign manufacturing processes is a plus. Strong organizational skills with attention to detail in managing multiple projects simultaneously. Ability to work collaboratively within a team environment while also being self-motivated. If you are passionate about social media marketing and possess a blend of creative design skills along with strategic thinking abilities, we encourage you to apply for this exciting opportunity. Job Type: Full-time Pay: $65,000.00 - $80,000.00 per year Benefits: Dental insurance Flexible schedule Health insurance Paid time off Vision insurance Work Location: In person