Event Marketing Specialist

Summary The Events Marketing Manager is a key role that will help EHOB drive sales through tradeshows and support leadership and sales training with meeting logistics. This person will lead all logistics for National Sales Meetings and provide additional support to the marketing team. Essential Duties & Responsibilities To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. Other duties as assigned. ** This is a hybrid role with onsite requirements. Travel will be required.** Tradeshows Drive product sales through tradeshows: Maintain all show relationships with host trade show associations. Develop our tradeshow strategy, align on which ones we will attend, what size both we should have, objective, what products will be featured, what activities (speakers, breakfast, lanyards, etc.) we will support, what give aways and activities we will have to drive booth traffic Own ordering the appropriate supplies/event inventory including collateral, promotional items, etc. Own booth vendor selection with yearly evaluation of quality and cost Own booth design and layout working with external vendor Attend all appropriate shows as defined by Marketing Leadership owning all onsite activities ensuring each show successfully hits our established objectives Determine if we have dinner meetings at each, who will take the lead, who will attend, planning all logistics Develop the pre and post tradeshow communication plan in coordination with the marketing lead, emails prior to the event and follow up post Ensure the booth has proper staffing (working with sales leadership) Schedule and lead preshow meetings setting clear expectations for all attending Own the tradeshow budget and track all expenses Pack and ship needed supplies and samples for tradeshows Track ROI and provide quarterly overview to Executive Vice President Additional responsibilities as requested Meeting Logistics Support EHOB Leadership Work with Senior Leadership around ad hoc meetings owning all logistics Work with Sales Leadership to support quarterly Regional Manager/Corporate Accounts meetings owning all logistics Pack and ship needed supplies and samples Additional responsibilities as requested National Sales Meeting Lead all logistics and planning for National Sale Meetings Work with leadership to determine overall budget, city selection, hotel selection (onsite visits prior) Work with Sales, Sales Training, Marketing leadership around agenda owning all meeting logistics, hotel rooms, meeting rooms, transportation, meals Pack and ship needed supplies and samples for tradeshows Additional responsibilities as requested Additional Marketing Support Manage the marketing budget Management of marketing platforms and respective vendors relations, including but not limited to Bynder, Gelato, Monday.com, Gear Site, MailChimp, etc. Additional responsibilities as requested Education and/or Experience Bachelor's in marketing/event management/meeting planning or related discipline 2+ years of related marketing/tradeshow/meeting planning experience Proven experience planning and executing large events, trade shows, meetings, etc. Experience working with a sales team Other Skills Highly organized with an ability to manage resources, budgets, and onsite personnel Strong communication skills – written and oral Capacity to manage multiple projects simultaneously Creative, innovative, and always think outside the box Highly organized and proficient at managing multiple projects at a time Capable of standing comfortably for up to eight hours a day, working long hours, and traveling frequently Competencies Communication: Effectively communicate to internal and external business partners by sharing expertise to encourage accomplishment of shared business goals. Teamwork and Collaboration: Actively support and collaborate with peers and team members to contribute to overall company success. Knowledge: Display knowledge of department, applicable products, services and business objectives. Demonstrate a continuous learning mindset through continued professional and personal development. Accountability: Follow through with tasks and responsibilities in an appropriate and timely manner. Work Quality: Produces results, meets goals, and provides services that meets or exceeds EHOB’s standards. Adaptability: Readily and effectively adapts way of working, thinking and acting in response to changing workplace conditions, targets or goals. Strategic Thinking: Demonstrate ability to understand a situation or obstacle from all perspectives. EHOB Ambassador: Reflect EHOB’s mission, vision and values. Work Environment The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is occasionally exposed to moving mechanical parts; risk of electrical shock; risk of radiation and vibration. The noise level in the work environment is usually moderate. EHOB does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status or military service.