Senior Account Executive - Sailthru
WHO WE ARE Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com. Role Overview https://zetaglobal.com/sailthru/ The Senior Enterprise Account Executive for Enterprise customers is responsible for driving new enterprise revenue by helping retailers and commerce companies transform customer engagement, increase lifetime value, and unlock first-party data as a strategic asset.This role leads with CRM, CDP, and lifecycle marketing transformation, positioning Enterprise accounts as the system of intelligence for customer relationships. From this foundation, the AE extends into retail media and monetization opportunities.The ideal candidate has deep experience selling into retailers and eCommerce organizations, with strong expertise in MarTech and customer data strategy.Key ResponsibilitiesEnterprise Sales & Revenue GrowthOwn full-cycle enterprise sales across net-new retail and commerce accountsDevelop and execute account strategies targeting large retailers and omnichannel brandsConsistently exceed quota across complex, multi-product dealsCRM & Lifecycle-Led Solution Selling (Primary Focus)Lead conversations around:Customer data unification (CDP/CRM)Lifecycle marketing and personalizationCustomer retention, loyalty, and LTV growthPosition Publisher Cloud as the foundation for customer intelligence and engagement orchestrationFirst-Party Data StrategyHelp retailers activate first-party data across:Owned channels (email, mobile, web)Paid media and partner ecosystemsDrive use cases that improve conversion, retention, and customer experienceRetail Media as a Growth ExtensionExtend CRM/CDP conversations into:Retail media network enablementAudience monetization and partner activationConnect improved customer data to incremental advertising revenue opportunitiesExecutive Engagement & Business Case DevelopmentBuild relationships with:CMOs and Chief Digital/Commerce OfficersHeads of CRM, Loyalty, and Customer ExperienceDevelop ROI-driven business cases tied to:Customer lifetime value (LTV)Retention and repeat purchase ratesMedia monetization growthCross-Functional LeadershipPartner with Solutions Consulting to validate data and activation use casesAlign with Product Marketing on retail and CRM narrativesCollaborate with Customer Success to drive expansion across lifecycle and mediaRequired Experience7–10+ years of enterprise sales experience in MarTech, CRM, CDP, or AdTechProven success selling into retailers, eCommerce, or omnichannel brandsDeep expertise in CRM/CDP/lifecycle marketing platforms (priority)Working knowledge of retail media and AdTech ecosystemsExperience closing complex enterprise deals ($250K–$1M+)Preferred QualificationsExperience with loyalty platforms, personalization engines, or marketing automationFamiliarity with retail media networks and commerce data monetizationUnderstanding of identity resolution and privacy-first data strategiesWhat Success Looks LikeDrives measurable improvements in customer engagement, retention, and LTVEstablishes Publisher Cloud as the core customer data and activation platformSuccessfully expands into retail media monetization opportunitiesBecomes a trusted advisor to marketing, CRM, and digital leadersBENEFITS & PERKSUnlimited PTOExcellent medical, dental, and vision coverageEmployee EquityEmployee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!SALARY RANGEThe compensation range for this role is $200,000 - $250,000.00, depending on location and experience. PEOPLE & CULTURE AT ZETAZeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS!https://zetaglobal.com/press/?cat=press-releases