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Sales Representative - Buffalo, NY

Itg BrandsNy, WALApril 12th, 2026
Who We AreITG Brands is the third-largest tobacco company in the USA with offerings of some of the most well-known cigarette, cigar, and e-vapor brands. As a member of the globally recognized Imperial Brands PLC family, we are a forward-thinking partner with operational integrity.ITG Brands is committed to putting consumers at the center of what we do, while creating an innovative workplace that is diverse and inclusive. This empowers us to bring our true selves to work, to collaborate more effectively through showing our passion and being confident to bring new ideas to the table.We are not afraid to seize opportunities and make things happen – both individually and collaboratively. We strive to exceed expectations by seeing things differently and doing things differently. This truly is a place where we all share a challenger mindset which drives our success. We are currently searching for a Sales Representative, located in Buffalo, NY.What You Will DoJob Summary:Make sales to retailers, primarily in the form of commitments from retailers to increase stock, place orders, stock new product lines, provide and expand shelf space, participate in incentive programs and pre-shipment programs, allow promotional placements, and assign prime placement to products and promotional materials. Identify opportunities to drive volume and market share in your assignment. Optimize coverage to meet and/or exceed objectives by continually challenging the status quo. Establish credibility and increase influence in assignment to support and maximize sales and promote Company priorities and goals. Actively seek to gain insights through retail activities that can be communicated and reported to strengthen the team and Company Brands.What You Will DoDuties and Responsibilities:(This list is not exhaustive and may be supplemented as necessary by the Company) SalesSell Company products, programs, and promotions to retailersDevelop selling plans that resonate with retailers and encompass conceptual selling themes across all Company categoriesDemonstrate product and industry knowledge to effectively market and sell Company products. Collaborate with Division resources to identify sales opportunities that can be acted upon to drive sales performanceBe accountable for delivering all assigned retail execution objectives and key company priorities within your respective assignmentRetail PartnershipDevelop and maintain strong retail partnerships across the assignmentIdentify Company opportunities within the assignment and provide input to Division Sales Manager on potential areas for improved salesModel ability to influence retailer to support Company sales and key strategies and initiativesPenetrate consumer and retailer insights to drive alignment between the Company and the consumerRetail CoverageMeasure resources to maximize time allocation on a store-by-store basis to maximize productivity and meet objectivesEnsure alignment to retail cycle plan coverage objectives and overall coverage model parametersOptimize assignment coverage designs to maximize retail activity time in achieving strategic objectives Retail Store DevelopmentEnsure placement and services of all merchandising fixtures/displays to present a competitive merchandising advantage across all Company categoriesEnsure all requirements of our retail partnership agreements are being maintained by retail storesEnsure and maintain all promotional programs and competitive pricing initiatives. Retail Communication & InsightsGain and maintain acceptance by retailers to use the “ITG Portal” as the primary method for reimbursement and trackingShare best practice approaches with Division Sales Manager to improve sales and overall Division business performanceSolicit and report customer and competitive insights to identify critical sales opportunities and provide solutions to Division Sales Manager / HQPerforms other job-related duties as assignedQualificationsRequired Minimum Qualifications:Education and Experience:High School Diploma/GEDMust be 21 years of age or olderMust possess a valid driver’s license issued from state of residenceKnowledge of:Intermediate proficiency with Microsoft Office (Outlook, Word, Excel, & PowerPoint) and Microsoft TeamsSkilled in:Verbal and written communicationAttention to detailProblem/situation analysisEffective time and task managementMultitasking capabilitiesFlexibility and adaptabilityAbility to:Make sales and obtain commitmentsCommunicate to a broad and diverse audienceMaintain effective working relationshipsDemonstrate critical thinkingWork with diverse populations and varying education levelsReceive and communicate information orally and in writingPrioritize assignments, workload, and manage time accordinglyPreferred Qualifications:Education and Experience:Bachelor’s Degree in Business Administration or related field of study1+ years related sales experienceWork Environment and Physical DemandEmployee must live within the boundary of the assignment or within a less than 90 minute drive time from the ideal location be willing to relocate at your own expenseRequires moderate physical effort. Occasionally lifts or moves light objects (10-50 lbs.)Able to bend, crouch, stretch, climb, or reach in retail environmentsWalks, sits, or stands for extended periodsTravel required based on assignment needsOccasional exposure to noise, dust, or weatherOperates in a retail and wholesale environmentRequires prolonged machine operation including vehicle, computer, and keyboard equipmentWhat We Offer Competitive benefits package that includes medical/dental/vision/life insurance/disability plans Dollar for dollar 401k match up to 6% and 5% annual company contribution 15 Company-paid holidays Generous paid time off Employee recognition and discount programs Education assistance Employee referral bonus program Hybrid workplace – remote / in office Summer hours Casual dress policy Monday through FridayApplicant InformationThis job description describes the essential functions of the job at the time the job description was created, but it is not an exhaustive list of tasks, duties and responsibilities. In addition, the position may evolve or change over time and such changes may not be reflected in the job description until it is next updated.Everyone BelongsITG Brands and ITG Cigars provides equal employment opportunities. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. If you have a concern about discrimination in the application or hiring process or you need an accommodation based on religion, disability or pregnancy in the application or hiring process, please contact us at TalentAcquisition@itgbrands.com .