Lead Commercialization
This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered.
Overall, Purpose:
Design, develop and implement launch strategy and programs for Business Mobility products and services within the AT&T portfolio to meet the volume target for the Small and Mid-Sized Business Segment.
Analyze data insights, offers, and competitive insights impacting the CRU portfolio with Small and Medium Business. Design, develop, and implement launch strategy to reach budgetary target for the business unit as a part of the team responsible for the volume attainment of Mid-Markets.
Key Roles and Responsibilities
Managing Mobility GTM activities to activate within the Mid-Market organization in coordination with Product, Advertising, Ops, and Sales.
Responsible for communications to our sales team and maintaining our internal resources around products, offers, collateral, and quoting for sales.
Directly supporting offer and promotion strategy, product road map, and Heavy Ups.
Conducts multi-year product planning to determine product life-cycle decisions, ensure consistency with overall marketing and corporate strategy, and achieve product performance, revenue, market share, and profitability objectives. Identifies, monitors and analyzes internal (e.g. financials, movement, revenue, cost, sales) and external (e.g., technology, market share, competitive) performance parameters to position, modify features and identify new uses for the product.
Acts as team lead as needed to provide leadership to less experienced professionals. Considered an expert within the discipline.
Supervisor: No
Education/Experience: Bachelor's degree (BS/BA) desired. 5+ years of related experience. Certification is required in some areas.
Our Lead Commercialization, earns between $143,800 - $215,800. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.
Joining our team comes with amazing perks and benefits
Medical/Dental/Vision coverage
401(k) plan
Tuition reimbursement program
Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
Paid Parental Leave
Paid Caregiver Leave
Additional sick leave beyond what state and local law require may be available but is unprotected
Adoption Reimbursement
Disability Benefits (short term and long term)
Life and Accidental Death Insurance
Supplemental benefit programs: 8critical illness/accident hospital indemnity/group legal
Employee Assistance Programs (EAP)
Extensive employee wellness programs
Employee discounts up to 50% off on eligible AT&T mobility plans and accessories,
AT&T internet (and fiber where available) and AT&T phone
If you're ready to make an impact on our business and your career, bring your bold ideas to a world of possibility. Apply today!
Weekly Hours
40
Time Type
Regular
Location
Dallas, Texas
Salary Range
$143,800.00 - $215,800.00
It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.
Job ID R-98204 Date posted 04/30/2026
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