Marketing Manager II (Contingent)

Description Please note that this is a contract role providing services to Amazon via Allegis Global Solutions. If you are selected for this role, you will be employed by AGS and will not be an employee of Amazon. The Paid Search Manager will be responsible for developing, implementing, and optimizing paid search campaigns across various platforms (Google Ads, Bing, etc.), with a specific focus on the healthcare industry. In addition to strong analytical and strategic abilities, this role requires excellent copywriting skills to create compelling healthcare-related ad copy that drives high engagement and conversion. The ideal candidate will be able to blend creativity with performance marketing to maximize ROI for paid search efforts in healthcare. Job Responsibilities Develop and manage paid search campaigns across Google Ads, Bing, and other search platforms to meet business objectives, with a focus on healthcare services and products. Conduct keyword research, audience targeting, and bid management to ensure optimal campaign performance, particularly within the healthcare marketing space. Write, edit, and optimize healthcare-focused ad copy that is creative, engaging, and aligned with the brand voice, driving higher click-through and conversion rates. Monitor and analyze campaign performance, using data to drive decisions and improvements in the healthcare vertical. A/B test ad copy variations to enhance performance and improve Quality Scores, particularly for healthcare-related terms. Stay up-to-date with search engine marketing trends, tools, and algorithm updates to adjust strategies as needed, especially within the healthcare industry. Collaborate with the design and content teams to ensure landing page alignment with healthcare ad copy for seamless user experiences. Provide regular reports and insights to stakeholders, highlighting key metrics, growth opportunities, and areas for improvement. Leverage Excel skills for advanced data analysis (pivot tables, VLOOKUPs, etc.) and automation of performance tracking. Location: Seattle, WA or Remote (Work for PST) Contract Length: 3 Months Pay Range: $40 - $43 per hour AGS is an equal Opportunity/Affirmative Action Employer (M/F/Disability/Veterans). We Will consider all applications without regard to race, gender, sexual orientation, gender identity, age, color, religion, national origin, veteran status, disability, genetic information or any other status protected by applicable law.