Container Optimization Marketing Manager - PerfectScale by DoiT Remote US Central

Container Optimization Marketing Manager - PerfectScale by DoiT Location Remote US Central – The role is based remotely on the East Coast of the US, in the Central US, or in Canada.Who We Are DoiT is a global technology company that works with cloud‐driven organizations to leverage the cloud to drive business growth and innovation. We combine data, technology, and human expertise to ensure our customers operate in a well‐architected and scalable state – from planning to production. Delivering DoiT Cloud Intelligence, the only solution that integrates advanced technology with human intelligence, we help our customers solve complex multicloud problems and drive efficiency. With decades of multicloud experience, we have specializations in Kubernetes, GenAI, CloudOps, and more. An award‐winning strategic partner of AWS, Google Cloud, and Microsoft Azure, we work alongside more than 4,000 customers worldwide.The Opportunity The Container Optimization Marketing Manager, reporting to the VP, Global Marketing, is the strategic marketing leader responsible for driving growth, pipeline, and market positioning for DoiT's Kubernetes optimization business. This role is not simply a coordinator of campaigns. It is the centralized marketing owner of the business unit's go‐to‐market strategy. You will partner directly with the Business Unit Head of Sales, Product leadership, and Marketing functional heads to define priorities, sharpen ICP focus, shape economic messaging, and orchestrate integrated programs that position PerfectScale optimization as mission‐critical for modern cloud and data teams. This role sits at the intersection of Kubernetes observability and governance, performance and cost efficiency for enterprise container workloads. You are accountable for turning strategy into measurable revenue impact.Responsibilities 1. Business Unit GTM Strategy & CentralizationServe as the primary marketing lead for the PerfectScale business unitTranslate revenue targets and expansion goals into a unified quarterly marketing strategyDefine ICP segmentation across Kubernetes users, enterprise container teams, and CSP related solutionsShape economic narratives around data platform waste reduction and performance optimizationCentralize campaign prioritization across Growth, Content, BDR/MDR, and CreativeEnsure PerfectScale positioning is clearly differentiated in the data optimization marketYou are responsible for ensuring the business unit has focus, clarity, and a defined market story.2. Integrated Campaign Strategy & ExecutionLead and direct cross‐functional execution across Growth and Digital, Content, and Creative.LinkedIn targeting for data engineering and FinOps leadersRetargeting strategies tied to Kubernetes optimization interestSDR campaign enablement and follow‐up strategyKubernetes efficiency playbooksCase studies showing measurable cost reduction outcomesEconomic value narratives tied to cost savingsCampaign themes for Kubernetes optimizationVisual positioning aligned to enterprise Kubernetes usageDevelop and manage strategic campaign briefs that align messaging, audience, and economic valueOwn the strategy and execution of programs that drive awareness and pipeline within the data ecosystem: Kubernetes optimization webinars, executive roundtables for Kubernetes and FinOps leaders, campaign landing pages tied to measurable cost outcomes, content programs built around "Kubernetes optimization"Drive performance against marketing sourced pipeline, cost per qualified meeting4. Webinar & Thought Leadership StrategyDevelop quarterly thought leadership themes around Kubernetes efficiencyPosition PerfectScale as the intelligent optimization layer for KubernetesAlign with Product and BU Sales to highlight roadmap and innovationEnsure conversion from registrant to opportunity is structured and measurable5. Performance & Revenue AccountabilityPartner with Content, Growth, Sales, and RevOps to create visibility into cost per lead and cost per meeting, conversion to opportunity, pipeline contribution, influenced revenueContinuously refine programs based on performance data and economic outcomesThis role thinks in revenue impact, not campaign volume.What Success Looks LikeA clearly articulated quarterly GTM strategy for PerfectScaleCentralized prioritization of marketing initiatives aligned to revenueMeasurable growth in Kubernetes‐focused pipelineClear differentiation in the Kubernetes optimization marketStrong alignment with BU Sales and Product leadershipDemonstrated contribution to expansion and net new pipelineQualifications3 to 5 years in B2B marketing, demand generation, or product marketingExperience marketing to Kubernetes engineering, container, or FinOps audiencesFamiliarity with Kubernetes, containers, or cloud data workloadsStrong strategic planning capability combined with hands‐on executionDemonstrated success driving pipeline growth in a technical B2B environmentExperience partnering closely with sales leadershipIdeal ProfileThinks in terms of revenue, expansion, and economic valueUnderstands enterprise data teams and cloud cost pressuresComfortable owning a business unit narrativeCan centralize and prioritize across competing marketing inputsMoves fluidly between strategy and executionData‐driven and outcome‐orientedAre you a Do'er? Be your truest self. Work on your terms. Make a difference.BenefitsUnlimited VacationFlexible Working OptionsHealth InsuranceEmployee Stock Option PlanProfessional Development StipendWe are home to a global team of incredible talent who work remotely and have the flexibility to have a schedule that balances your work and home life. We embrace and support leveling up your skills professionally and personally.Many Do'ers, One Team – DoiT unites as Many Do'ers, One Team, where diversity is more than a goal—it's our strength. We actively cultivate an inclusive, equitable workplace, recognizing that each unique perspective enhances our innovation. By celebrating differences, we create an environment where every individual feels valued, contributing to our collective success.As set forth in DoiT's Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.Full‐time employee benefits include the above and more.How to apply: Please submit your resume and cover letter. We are currently only accepting applications from candidates located within the areas specified in the job description.#J-18808-Ljbffr