Marketing and Events Lead
Marketing and Events LeadWe are looking for a Marketing & Events Lead who can take full ownership of our in-store and community marketing efforts. This role is responsible for planning, executing, and evaluating strategies that drive sales, increase transactions, and grow brand presence in our community.This is an opportunity for someone who enjoys both strategy and execution. Someone who can think ahead, bring ideas to life, and follow through with strong organization and attention to detail.ResponsibilitiesOwn and execute the restaurant's marketing strategy, including promotions, events, and campaignsDevelop and present a yearly marketing plan, broken down into quarterly focusesPlan and execute quarterly events and in-store activationsCreate promotions aligned with seasonal moments (e.g., graduations, Teacher Appreciation Day, Nurse Appreciation Week, holidays, etc.)Identify opportunities to:Increase sales during non-peak hoursGrow average check sizeDrive catering sales and expand guest reachManage and execute social media content, including planning posts, creating content, and engaging with the communityBuild partnerships within the local community (schools, businesses, organizations)Use tools like Canva to create marketing materials (flyers, social graphics, in-store signage)Track performance of campaigns, events, and social media; adjust strategies based on resultsMonitor results and be willing to pivot quickly when initiatives are not driving the expected outcomesManage and execute within a defined marketing budget, ensuring strong ROI on all effortsBuild and maintain spreadsheets for planning, tracking, and reportingCollaborate with leadership to align marketing efforts with business goalsExecute events on-site and ensure smooth, high-quality guest experiencesSkills and QualificationsStrong time management and ability to manage multiple projects at onceHighly organized and detail-orientedCreative thinker who can bring fresh, outside-the-box ideasComfortable owning projects from idea to executionAbility to analyze results and adjust quickly based on performanceFinancial awareness with the ability to work within a set budgetExperience managing or creating content for social media platformsExperience with Canva (or similar design tools)Willingness to learn internal systems, including the Chick-fil-A mobile app and marketing toolsStrong communication skills, both written and verbalComfortable creating and presenting plans (quarterly and yearly)Self-starter with a high level of accountabilityAdditional InformationLocation: In-personRate: $18 - $19 per hourHours: Part-time 10- 15 hours a weekThe Marketing & Events scope is approximately 1015 hours per week. Candidates may have the opportunity to increase hours by supporting Front of House operations, depending on availability and business needs.Students seeking a marketing internship6-month internshipTop-performing interns may be offered a permanent role with Chick-fil-A The Gardens based on performance, ownership, and resultsFlexible schedule, with some availability needed for events and activationsOpportunity to gain hands-on experience in marketing strategy, event execution, and business growth