Media Director

A company is looking for a Media Director to lead their paid media strategy across various channels. Key Responsibilities Develop and execute full-funnel media strategies based on audience research and consumption patterns Oversee campaign execution and optimization across digital platforms and manage media budgets Collaborate with creative teams to ensure ad assets are optimized for target audiences and platforms Required Qualifications 10+ years of experience in media planning and strategy, with at least 3 years in a leadership role Experience managing annual media budgets of $5 million or more Proficiency in major digital advertising platforms and audience research tools Strong analytical skills with experience in reporting and visualization tools Bachelor's degree in Marketing, Advertising, Business, Economics, or a related field