Principal, Data & Analytics

Transparent Partners is an independent consultancy that specializes in enhancing customer experiences through a marketing lens. Our goal is to identify the unique mix of data, technology and operational processes that will empower brands to thrive in the ever changing marketing landscape.Practice OverviewThe Data and Analytics (D&A) Practice primarily focuses on projects related to customer data strategy, management, analytics, and measurement. The D&A team is responsible for designing, implementing, and operationalizing capabilities for collecting, analyzing, and interpreting data to provide insights that help inform business decisions. The D&A team helps companies identify opportunities for growth, optimization, and improvement to customer experiences.Position OverviewWe are seeking a highly driven, entrepreneurial data and analytics practitioner with a track record of building and delivering data, measurement, analytic, and/or related technology solutions. As a key contributor for Data & Analytics (D&A) within Transparent, a Principal must stay on top of the latest commercial measurement, analytics data strategy, and supporting technology solutions, including emerging capabilities that will allow our customers to support the next generation of the marketing function. In addition to technical analytics execution, candidates should have experience in understanding client needs, creating and/or identifying solutions, organizing a strategy around customer outcomes and delivering value back to our clients. The role will work collaboratively with our Marketing Strategy & Operations and Technology teams to integrate the D&A elements into overall deliverables.Position Qualifications4-year college degree in related field; MBA and analytics related Masters are a plus5+ years of data analytics work (such as data engineering, data science, integration, or data visualization) and/or analytics and data consulting; technical familiarity or competency in data analysis and visualization tools such as SQL, Python, Tableau, Data Studio, and related toolsDeep experience in email development & deployment, customer data platform operations and data enablement is a mustStrong background and relevant experience leading, managing and implementing strategies to gain business value from dataExperience with configuration and implementation of marketing data, analytics, and measurement tools; experience with Customer Data Platforms is a plusAbility to lead workstreams and collaborate effectively with both internal team as well as external partners (brands, agencies and platforms)Ability to quickly identify and understand broad business issues as well as the immediate urgencies that help shape the direction of strategic marketing initiativesAbility to take consultative approaches and navigate ambiguity to solve complex challenges to deliver on measurable business resultsAbility to clearly articulate our approach and strategic recommendations in presentations with senior leadersAbility to communicate complex topics in writing and verbally with audiences of varying understanding and backgroundsExcellent leadership and team building/management skills; ability to provide clear and concise direction/feedback to external and internal stakeholders as well as the ability to influence othersImportant: This role is not eligible for candidates on F-1 OPT, STEM OPT, or requiring any future visa sponsorship. Even if your current work authorization is valid for several years, these visa types require the employer to participate in e-Verify and maintain federal reporting/compliance processes. Transparent Partners does not support these processes, so we are unable to hire candidates on F1 OPT or STEM OPTResponsibility: Data Analysis & Strategic ThinkingCollect and document key functional requirements to achieve expected deliverables defined in project scopeAssess the current state of client measurement, data, technology and analytics ecosystem. Evaluate data platforms, identify opportunities to create new systems and analytics to drive ROI. Formulate findings into client deliverables with analysis and meaningful implicationsBuild a gap analysis that outlines opportunities that exist and recommend a path towards a solution, including continuation of services over timeResponsibility: Domain KnowledgeBe a subject matter expert on modern marketing measurement, analytics, data strategy, and supporting technologyDeep experience in email development & deployment, customer data platform operations and data enablement is a mustResponsibility: Deliverable BuildUnderstand client needs to plan deliverable developmentDelegate project delivery responsibilities to team members, including oneselfTranslate functional requirements into technical specificationsDevelop and configure data, analytics, and measurement toolsExecute analyses and measurement effortsInterpret analyses and measurement results, generating actionable insightsContribute to final deliverable creation in collaboration with other team membersOwn portions of client presentationsResponsibility: Client Relationship ManagementPlay a client-service role by partnering with clients to become a trusted advisor, manage and exceed client expectations, and present findings to clientsSupport account growth efforts by identifying client needs and incremental opportunities to partner with and support themResponsibility: Prospecting and Business DevelopmentSupport business development efforts in establishing new client partnershipsResponsibility: Organizational DevelopmentHelp maintain, inform and improve upon internal process flows and governanceDevelop a deep level of trust across internal disciplines and contributing to the success of the work stream deliveryPlay an active role in supporting advancement of Transparent internal goals to educate and advance our collective expertiseContribute to Transparent’s branding and awareness efforts through content creation, social marketing and event participationCreate educational and network development opportunitiesBenefitsCompetitive salary + bonus opportunitiesHealth, dental, and vision coverage401k with matchOur people and cultureAt Transparent our goal is to promote an inclusive, equitable, and diverse environment to foster a sense of belonging. We believe that creating an inclusive environment is paramount in driving innovation, creativity and value for our clients and our people. All applications will receive consideration for employment without regard to ethnicity, religion, gender, gender identity or expression, sexual orientation, nationality, disability, age, or social background.Transparent Media Partners, LLC is an Equal Opportunity employer. Personnel are chosen on the basis of ability without regard to race, color, religion, sex, national origin, disability, marital status or sexual orientation, in accordance with federal and state law. If there are any further questions, please contact: careers@transparent.partnersWe may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.The final compensation within this range will be determined based on a comprehensive evaluation of the candidate’s relevant professional experience, educational background, skill set, and overall alignment with the responsibilities and requirements of the role. Candidates who demonstrate significant experience, specialized expertise, or exceptional qualifications may be considered for compensation at the higher end of the range.