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Creator Partnerships & Social Commerce Manager

Creator Partnerships & Social Commerce Manager Beautytap | Posted Feb 28, 2026 Full-time California Negotiable Advanced (5-10 yrs) Location: Remote. US only. Reports to: VP of Operations About Beautytap Beautytap is the leading beauty discovery platform built on a community of beauty enthusiasts, creators, and professionals. We combine verified expert reviews, creator-driven video content, and direct retailer integrations to help beauty brands reach consumers with credibility and performance. Our brand partners rely on us for something no influencer agency can offer: content that is professionally validated, performance-optimized, and embedded at the retail point of sale. Role Overview We're seeking a Creator Partnerships & Social Commerce Manager who lives and breathes TikTok and Instagram and can build a scalable, high-performance creator engine from the ground up. This is not a traditional campaign management role. You will own ongoing creator recruitment, trend-informed creative direction, and shape Beautytap's Instagram into a talent acquisition channel, while partnering with the Campaign Success Manager to manage video campaigns. The ideal candidate is immersed in TikTok and Instagram daily, understands platform shifts, content trends, and commerce drivers, and can translate those insights into recruitment strategy, campaign briefs, and brand guidance. Key Responsibilities Creator Recruitment & Pipeline Development Scout 15 to 20 new beauty creators weekly across TikTok, Reels, and Shorts Identify rising talent across skincare, makeup, wellness, haircare, and K-beauty Evaluate engagement quality, audience demographics, and conversion signals Develop outreach and onboarding workflows Convert one-time creators into long-term ambassadors Track retention and TikTok Shop performance trends TikTok Shop & Social Commerce Leadership Serve as internal lead on creator-led commerce. Monitor Shop trends, bestsellers, and high-volume sellers Identify creators driving measurable revenue Analyze add-to-cart behavior and affiliate performance Advise brands on Shop-optimized content and hooks Translate platform intelligence into actionable growth strategy Video Creative & Talent Management Develop platform-specific briefs and hook frameworks Design episodic campaign formats QA deliverables for compliance and performance fit Coordinate posting calendars aligned to launches Manage licensing, whitelisting, and paid amplification recommendations Partner with Campaign Success Manager on execution Instagram Growth Strategy Build content calendar focused on attraction and creator storytelling Showcase campaign wins and partnership highlights Engage inbound creator interest and cultivate relationships Performance Analytics & Optimization Analyze hold rates, watch-through rates, saves, and engagement Identify scalable creative patterns Recommend assets for Spark Ads or whitelisting Report on video KPIs and creator pipeline health Qualifications Required Active daily TikTok and Instagram user with deep platform fluency 3 to 5 plus years in influencer marketing, creator partnerships, or social media within beauty or consumer Proven experience recruiting and briefing creators independently Strong understanding of TikTok Shop commerce mechanics Analytical mindset with comfort interpreting video performance metrics Strong relationship builder with high ownership and initiative Preferred Experience with Spark Ads, whitelisting, and creator-led paid strategy Familiarity with K-beauty and professional beauty ecosystems Experience using influencer platforms such as Aspire, GRIN, or similar Instagram brand content strategy experience Understanding of PDP performance and video-driven conversion Why Beautytap Partner with leading beauty brands shaping the future of consumer trust and retail discovery. Join a high-growth company redefining the intersection of content, community, and commerce. Thrive in a remote-first culture built on ownership, accountability, and performance excellence. Compensation $70,000 to $85,000 annually, based on experience. J-18808-Ljbffr