Brand & Digital Communications Lead - Website Revamp & SEO
OverviewAct as the brand guardian of the website, ensuring accurate and up-to-date content that is SEO-friendlyAct as the project lead for the Website Revamp, overseeing the end-to-end project management of content mapping, stakeholder engagement, and user experience enhancement.Establish and implement sustainable website maintenance and optimisation processes, ensuring SEO compliance and guiding continuous improvement through performance insights.Develop monthly reports that track the various communications activations, including recommendations for improvementOversee key digital assets, including website, intranet, and social media, ensuring alignment with value proposition and brand standardsCollaborate with the Data Analyst to strengthen data-driven decision-making through the development of digital performance reports using tools such as Google Analytics, SEMrush,and HubSpot.Support budget planning and monitoring for brand and digital initiatives.Joy Yeow Zhi Qian(CEI Registration No:R2096261)Recruit Express Pte Ltd (EA Licence No: 99C4599)J-18808-Ljbffr