Leasing & Marketing Manager
The Leasing & Marketing Manager oversees all aspects of leasing and marketing at the property. The Leasing & Marketing Manager works closely with the Property Manager to set leasing goals and develop a strategic marketing plan for achieving budgeted occupancy. The Leasing & Marketing Manager leads the leasing team and drives effective leasing, marketing, and positive resident relations.Strategic Leasing ManagementEnsure staff leasing techniques are effective in obtaining closure, follow-up procedures are met, signing/documentation of leases, and reporting systems are accurate and up to dateAudit all lease files to ensure adherence to policies and proceduresDeal with resident complaints, concerns, and requests to ensure resident satisfactionDevelop and implement resident retention programs (i.e., resident functions, special promotions, monthly newsletter, etc.)Effectively show, lease, and move in prospective residentsMarketing ManagementImplement all marketing efforts and outreach, developing campaigns and assisting with design to generate trafficMonitor leasing/renewal progress, focusing on areas needing additional supportSupervise the planning, preparation, and implementation of all leasing and renewal events as approved by the Community ManagerMaintain thorough product knowledge of the property and competition, as well as market conditions; complete weekly market survey reportUtilize established sales and marketing strategies to increase property traffic, maintain closing ratios, and achieve budgeted occupancyPersonnel ManagementAssist Property Manager in the use of consistent techniques & company directives to screen, hire, train, coach, and develop on-site staffAssist the Property Manager in ensuring the effectiveness of staff through ongoing training, coaching, counseling, and guidance in compliance with Asset training benchmarksPromote harmony and quality job performance of staff through support and effective leadershipEnsure staff compliance and consistency with Company policies and proceduresAdministrative ManagementManage excellent customer service and monitor service request turnaround and the responsiveness of maintenance staffMaintain property appearance and ensure repairs are noted and completed on a timely basis (this requires regular property inspections and tours)Assist with the supervision of all business functions related to operationsPlan for and utilize property resources, equipment, and supplies economically (i.e., obtaining bids/pricing from vendors, suppliers, and contractors, dealing with inadequate service, etc.)Education/ExperienceHigh School Diploma or Equivalent; Bachelor’s degree preferred or 1 year of experience in the student housing industry;Ability to understand and perform all on-site software functions; basic computer skills required.Must have basic knowledge of Fair Housing Laws and OSHA requirements.Physical RequirementsWhile performing the duties of this Job, the employee is regularly required to stand; use hands to finger, handle, or feel; reach with hands and arms; and talk or hear. The employee is frequently required to walk and sit. The employee is occasionally required to stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to 25 pounds.The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.