Marketing Operations Specialist, HubSpot

Job Description: Collaborate with the sales team to improve sales productivity, including configuring automation workflows, sales sequences, and performance tracking.Assist the sales team with tool troubleshooting and insights to drive performance.Collaborate with sales and marketing teams to execute integrated processes that align sales and marketing around lead generation and conversion.Monitor, analyze, and report on sales and marketing performance.Maintain pristine CRM data by managing duplicate contact and company records, blocking spam domains from form submissions, and enforcing standards that protect database integrity and email deliverability.Regularly audit active workflows to identify errors, stale automations, and broken logic. Ensure all automations remain aligned with current business processes, team structure, and referenced assets.Manage round robin lead assignment workflows, ensuring rotations stay accurate as team members are added, removed, or change roles.Set up, configure, and maintain marketing campaigns, including emails, workflows, and automation sequences. Implement user segmentation, monitor campaign performance, and build reports and dashboards that demonstrate ROI.Provide training and support to sales and marketing teams on HubSpot and related tools.Manage coordination, scheduling, and publishing digital content across platforms (blogs, website pages, video uploads, and social media).Requirements: Minimum of 3-5 years in sales or marketing operations, preferably in a technology-driven environment working at mid-to-enterprise-sized business.Proficiency in setting up marketing automation, creating sales and marketing operations workflows, creating accurate reports, content staging, and CRM database management.Advanced HubSpot expertise with the ability to confidently build, troubleshoot, optimize, and manage complex workflows, automations, reporting, lead routing, and CRM processes with minimal oversight.You're able to independently work with sales professionals and executives, to help troubleshoot and address various CRM adoption challenges.You're not afraid of learning how to use AI in your job.Experience with Windows, Microsoft Office Suite, WordPress, and graphic design tools.Proficiency in reporting, with a flair for presentation and storytelling.Bachelor's degree in Marketing, Business Administration, or a related field (Bonus).Benefits: Medical, Dental and Vision coverage for employee and family401k + company-matched contributionsGroup Term Life and Accidental Death and Dismemberment coverage (company provided)Short-Term (voluntary enrollment) and Long-Term Disability coverage (company provided)Health Savings Account (HSA) Options / PPO OptionsEmployee Assistance ProgramPaid Time Off (PTO) + Volunteer Time Off (VTO) + 8 Paid Holidays + 3 Floating HolidaysEducation Reimbursement ProgramGenerous Employee Referral Program - cash bonus for successful referrals!Dynamic Recognition and RewardsClear Promotion and Advancement Tracks