Brand Manager - Food CPG
Job Title: Brand Manager - Food & Beverage (Confidential Search)About This OpportunityWe are conducting a confidential search on behalf of a growing, entrepreneurial CPG food company. Our client builds brands consumers genuinely love — and they give their people real ownership to make it happen.This is not a slow-moving corporate environment. They launch products, test ideas, and move fast. If you want a role where your work actually sees the light of day, this is it.Our client's identity will be shared with qualified candidates at the appropriate stage of the process.The RoleWe are seeking a Brand Manager to lead growth across a portfolio of culturally-rooted food brands. This highly visible role blends brand strategy, innovation, portfolio management, consumer insights, and commercial execution.The ideal candidate is equal parts marketer and business thinker — someone who loves identifying opportunities, bringing ideas to life, and driving results cross-functionally.ResponsibilitiesBrand StrategyOwn brand positioning, strategic narrative, and long-term brand health initiativesDrive marketing communications across packaging, digital assets, and creative campaignsManage marketing budgets and guide investment allocation decisionsProduct & Portfolio ManagementLead innovation from concept through commercialization and sell-inManage SKU rationalization and identify whitespace and line extension opportunitiesDrive forecasting, pricing analysis, and launch planningDevelop sales materials and customer presentationsCross-Functional LeadershipCollaborate with Sales, Operations, R&D, Finance, and agency partnersDrive accountability and momentum across initiativesPresent recommendations to senior leadership with clarity and confidenceQualifications3-6 years of experience in brand management, innovation, or CPG marketingBachelor's degree in Business, Marketing, or related field; MBA a plusExperience with syndicated data tools (Nielsen, Circana/SPINS, Numerator) preferredCPG experience strongly preferredExperience in culturally-inspired or ethnic food categories a plusBilingual proficiency a plusWhy ApplyThis is a high-impact, high-visibility role at a company where brand builders are valued and empowered. If you are passionate about food, consumer trends, and building brands with purpose, we want to hear from you.All inquiries are handled with complete confidentiality.