Social Media Marketing Manager

Company DescriptionCoGarage is a shared automotive workspace designed for car enthusiasts, DIYers, and professionals to take control of their vehicle maintenance. We offer fully equipped bays, professional-grade tools, and flexible rental options to make car care accessible and stress-free. Beyond being a workspace, CoGarage fosters a community where individuals can connect, learn, and collaborate. Located in Los Angeles, CA, we also provide car storage, empowering users to complete their auto projects at their own pace while sharing knowledge and building skills together. Join us and become part of a growing community dedicated to hands-on learning and accessible vehicle care.Role DescriptionWe're hiring a part-time (10-20 hours/week) social media manager to run our presence across Instagram, TikTok, and YouTube. You'll work directly with the founder to shape strategy, publish from an existing content backlog, and build genuine connections with the LA car community online. This is a great fit for someone who lives and breathes car content and wants ownership over a brand with real momentum and a growing following.What You'll DoCreate, edit, and schedule content across Instagram, TikTok, and YouTube, working from our existing content backlogDevelop and execute social media strategy in collaboration with the founderManage community engagement — comments, DMs, and conversations across all platformsFollow, engage with, and build relationships with car mod, mechanic, and automotive accountsSpot emerging trends and advise on how CoGarage should (or shouldn't) jump inAdvise on gaps in our content backlog and what we should be shooting nextTrack KPIs (post performance, follower growth, click-throughs) and report on what's workingHelp shape and maintain a consistent brand voice across channelsDiscover and track local car influencers for potential partnershipsWhat You'll BringDeep, current knowledge of Instagram, TikTok, and YouTube — what performs, what doesn't, and whyExperience managing multiple social accounts for brandsProficiency with social media scheduling and analytics toolsExperience with influencer outreach and partnershipsStrong written English and a feel for brand voiceBasic video editing skills (CapCut, Instagram, etc.)Based in a US time zoneGreat To HavePersonal automotive passion — you wrench, you mod, you careExperience running car-focused social media or contentAbility to occasionally come into the El Monte shop for shootsSpanish-language proficiency is a plus