ABM & Field Marketing Manager

Our Commitment to Our TeamAt Pipe17, our values aren't just words on a wall. They're how we operate every day.We are a high-performance team built around ownership, integrity, and a strong bias for action.We set bold goals, hold ourselves accountable, and move fast to solve customer problems. Every team member owns their decisions and drives outcomes. No one waits for permission.We operate with urgency, but not recklessly. We focus on what matters most, take initiative, and course-correct quickly when needed. We value people who speak up, follow through, and take pride in their work.Teamwork is at our core. We win together, support each other, and celebrate our shared victories. Collaboration across functions is a daily practice, not just something we talk about. We learn from each other, improve constantly, and rally around our mission: unify commerce after the buy button.We act with integrity. We do what's right, even when it's hard. That's how we build trust with each other, our customers, and our partners.If these values resonate with how you like to work, you'll fit right in.ABM & Field Marketing ManagerLocation: Remote (US)Department: MarketingReports to: VP of MarketingAbout Pipe17Pipe17 is the AI-Native Order Operations Platform that helps brands, retailers, and logistics partners connect, automate, and scale their commerce ecosystems. We work with fast-growing, complex commerce organizations that need real-time visibility and orchestration across channels, partners, and systems.The RolePipe17 is hiring an ABM and Field Marketing Manager to own and scale our field, event, partner, and experience with executing ABM programs. This role is highly cross-functional and revenue-focused. You'll work closely with Sales, Partnerships, and Product Marketing to drive pipeline, accelerate deals, and deepen strategic account engagement.This is a hands-on role for a builder who enjoys turning strategy into execution and measuring impact all the way through the funnel.What You'll DoAccount-Based Marketing (ABM)Partner with Sales to design and execute 1:many and 1:few ABM programs targeting priority accountsCreate personalized, multi-touch campaigns across events, content, direct mail, and digitalSupport account expansion and deal acceleration through tailored field and ABM initiativesField & Event MarketingOwn end-to-end planning and execution of field marketing programs, including trade shows, hosted events, executive dinners, roadshows, and virtual eventsDevelop regional and vertical-specific programs aligned to sales prioritiesManage event logistics, vendors, budgets, and post-event follow-upMeasure event ROI and influence on pipeline and revenuePartner MarketingOwn co-marketing programs with Pipe17 partners, including joint events, webinars, sponsorships, and campaignsCoordinate messaging, execution, and lead sharing with partner teamsSupport partner-led pipeline generation and field enablementCross-Functional CollaborationWork closely with Sales, Partnerships, Product Marketing, and RevOps to align programs with go-to-market strategyEnsure consistent messaging and positioning across all field and partner activitiesProvide feedback from the field to inform product and messaging decisionsReporting & OptimizationTrack program performance, pipeline impact, and ROIBuild clear reporting for leadership on what's working and where to investContinuously test, optimize, and scale successful programsWhat We're Looking For4-7 years of experience in B2B/ABM & field marketing, event marketing, or demand generation (SaaS preferred)Proven experience owning events and field programs from strategy through executionStrong understanding of ABM principles and hands-on experience running ABM campaignsExperience working closely with Sales and Partnerships to drive pipelineHighly organized, detail-oriented, and comfortable managing multiple programs at onceData-driven mindset with the ability to measure and communicate impactWillingness to travel for events (approximately 20-30%)Nice to HaveExperience marketing to commerce, retail, logistics, or supply chain audiencesExperience with marketing automation, CRM, and ABM toolsStartup or high-growth company experienceCompensation (US FTE)Competitive salaryGreat healthcare + dental + vision coverageRetirement planPick your own equipment. We'll set you up with whatever Apple laptop + monitor combo you want plus any software you need.Unlimited vacation policy. Plus we require you to take at least 2 weeks off each year. We see most employees take 4 weeks off per year. This isn't a vague policy where unlimited vacation means no vacationAbout UsPipe17 is a venture-funded software company headquartered in Seattle, WA with a significant presence in the San Francisco Bay Area.We provide an AI-native OrderOps platform that makes commerce operations effortless for brands and 3PLs. Pipe17 connects sales channels, marketplaces, ERPs, WMS, and trading partners through one integration, automates order and inventory flows, and delivers real-time visibility so operations stay proactive - not reactive.With Pipe17, companies scale omnichannel, onboard faster, protect margins, and reduce operational costs - all while serving customers better.Pipe17 sells directly to merchants and 3PLs and through a growing ecosystem of technology and services partners. The company is backed by GLP Capital Partners, a leading investor in ecommerce logistics.