Campus Engagement Manager

A company is looking for a Manager, Campus Engagement. Key Responsibilities Develop and execute campus engagement strategies to increase awareness and adoption of services Lead multi-channel marketing campaigns and create marketing toolkits for partner institutions Collaborate with cross-functional teams to optimize engagement and improve customer experience Required Qualifications 5+ years of experience in marketing, lifecycle marketing, or campaign strategy Experience in building multi-channel campaigns in B2B2C, higher education, or digital health Strong understanding of audience segmentation and campaign measurement Proficiency with marketing automation tools, CRM platforms, and analytics tools Ability to manage multiple initiatives and translate strategy into execution