Founding Marketing Manager @ Briink (AI x ESG SaaS)
What we doREAD BEFORE APPLYING: Adding a short intro video (https://briink.fillout.com/t/exY8dQJ3z9us) is mandatory for this position. We do this to get a better sense of candidates before continuing the process and find it really helps. Any application without a video will be rejected by default. Find instructions at the bottom of the post. No cover letter is required. Thank you!At Briink, we are building AI systems that bring transparency to the world's most complex and opaque ESG data — enabling organizations to understand, verify, and act on the information that will shape the climate transition.We work with leading companies, standard bodies, platforms, and audit firms, bringing speed and rigor to a space that is rapidly becoming mission-critical.We are looking for a Founding Marketing Manager to build and run marketing at Briink from the ground up.This is a high-ownership, hands-on role. You will work directly with the founders to define our positioning, generate pipeline, and establish Briink as a category leader in AI for ESG workflows.Your roleYou will own marketing end-to-end — from strategy to execution.This is not a role with pre-defined playbooks. You will be expected to figure out what works and scale it.What You'll DoGrowth & PipelineDrive inbound pipeline through campaigns, content, and experimentsWork closely with sales to improve lead quality and conversionBuild and optimize funnels (website ? demo ? pipeline)Content & PositioningTranslate complex AI + ESG concepts into clear, compelling narrativesWrite and produce content (LinkedIn, case studies, website, email, decks)Shape Briink's voice and positioning in the marketEvents & WebinarsPlan and run webinars, roundtables, and small eventsSupport conference presence and partnershipsTurn events into repeatable pipeline channelsWebsite & Marketing AssetsOwn and iterate on the website (messaging, structure, conversion)Create sales and marketing materials (one-pagers, decks, case studies)Ensure consistent, high-quality brand executionDesign (Nice to Have)Create or refine visual assets (slides, social content, light web design)Maintain a clean, modern brand presenceYour profileWe are looking for someone who wants to build, not just execute.You likely bring:2–4 years of experience in marketing, growth, or a generalist roleExperience in B2B SaaS or a technical product environmentStrong writing skills — you can explain complex ideas clearly and sharplyA bias for action — you ship quickly and iterate based on resultsAbility to work independently and take full ownershipComfort working directly with founders and sales teamsNice to Have:Experience in marketing AI, data, or developer-facing productsExposure to ESG, sustainability, or regulatory topicsDesign skills (Figma, Webflow, or similar)Experience running webinars, events, or community-led growthFamiliarity with tools like Attio, Lemlist, Apollo, Webflow, etc.What we offerBuild marketing from zeroYou will define how marketing works at Briink — not just execute someone else's strategy.Work on a high-impact problemBetter ESG data is critical for capital allocation and the climate transition.High ownership from day oneYou will have direct impact on pipeline, positioning, and growth.Close collaboration with foundersYou'll work directly with an experienced team that has spent years building AI products.Flexible working setupBerlin, with hybrid work flexibilityJ-18808-Ljbffr