Director of Marketing

Iron Valley Real Estate is one of the fastest-growing independent real estate franchise brands in the country, built on authenticity, collaboration, and grit. We are looking for a Director of Marketing to lead our national marketing strategy and elevate our brand as we continue expanding nationwide.About the RoleThe Director of Marketing is the strategic and creative lead for all national marketing efforts at Iron Valley. This role oversees brand identity, digital performance, creative development, content, and franchise marketing support. You will manage a lean, high-performing team responsible for delivering a consistent, powerful brand experience across every office and every market.What Youll DoDevelop and execute Iron Valleys national marketing strategyLead brand management, creative direction, and visual identityOversee digital marketing, website performance, SEO/SEM, and analyticsManage national social media, content strategy, and communication channelsBuild scalable marketing systems, templates, and resources for franchise ownersPartner with Franchise Development and Operations on growth initiatives and market launchesLead a small but talented marketing team and manage external vendors/partnersEnsure the consistency, quality, and impact of all marketing outputsWhat You Bring7+ years of marketing experience, including leadership rolesStrong background in brand management, digital marketing, and creative developmentExperience in real estate, franchising, or multi-unit brands (preferred)Ability to balance strategy with hands-on executionStrong communication, leadership, and storytelling skillsComfortable working in a fast-paced, entrepreneurial environmentAlignment with Iron Valleys values: authenticity, accountability, collaboration, and gritWhy Iron ValleyIron Valley is a modern, community-driven real estate brand built for people who want to do business differently with transparency, passion, and purpose. As our Director of Marketing, youll have the opportunity to shape the national brand, build innovative systems, and lead a team that supports franchisees and agents across the country.If you're a creative strategist who loves building, leading, and scaling impactful marketing programs, wed love to meet you. recblid roqiiwkosmusg3yg5nwn0f73l11l7z