Data Conversion Analyst

Contract Details- Work Mode: Remote with occasional onsite meetings as needed- Location: Dover, DE- Schedule: Approximately 37 hours/week, day shift (standard business hours ending around 4:30 PM)- Duration: 6 months from startAbout the OpportunityThis role leads end-to-end analytics that drive customer conversion, funnel optimization, and revenue growth. You will collaborate closely with DBAs, ETL developers, and business stakeholders to design conversion-focused data models, ensure data quality, and turn insights into actionable recommendations.Key ResponsibilitiesDesign and maintain conversion-focused data models supporting analytics, experimentation, and attribution.Implement data quality checks, monitoring, and documentation across environments.Analyze customer journeys, funnel performance, and behavioral patterns to identify conversion bottlenecks.Conduct A/B test analysis and partner with product teams to evaluate experiment impact.Translate complex data into clear recommendations that influence product and business strategy.Define KPIs and measurement frameworks with project, business, and technical teams.Present insights to leadership and drive alignment on optimization initiatives.Identify data health and conversion risks.Write/review SQL queries and collaborate with ETL developers and DBAs.Required Qualifications4 years in analytics, data engineering, or BI roles with a focus on conversion, data health, or data cleanup.Strong understanding of data modeling.Hands-on experience with BI tools (Looker, Tableau, Power BI, Mode, etc.).Experience collaborating with ETL developers and DBAs.General understanding of SQL (no specific dialect required).Ability to turn data into actionable insights and communicate with non-technical stakeholders.Strong presentation and communication skills.Preferred QualificationsFamiliarity with Department of Labor data models, processes, and regulations.Experience with public-sector data.Experience with system integration and data validation modeling.Work Environment- Remote-first with occasional onsite meetings/events in Delaware; travel costs are not reimbursed.- Security screening may be required.#ZR