Functional Analyst, Salesforce Marketing Cloud (SFMC)
This is a hybrid position requiring an on-site presence 3 to 4 days per week. Please note that the number of days on-site can increase based on business needsSummary:The Functional Analyst, Salesforce Marketing Cloud (SFMC) collaborates with Product Owner/Platform Owner and team to deliver user stories focused on configuring package software or performing other highly technical tasks in a timely manner and as per set quality standards.Responsibilities:Collaborates effectively with the agile team to configure package software when applicableSupports the team in executing highly technical tasks according to the specific needs of stories during each iterationEnsures design and development standards are being followed to minimize rework; promotes only quality-tested code and does it regularlyParticipates in the daily stand-ups, sprint reviews, and retrospectives to update progress, highlight and resolve impedimentsCompletes required documentation to communicate required information to deployment, maintenance, service, and business teamsProvides production support and helps drive down technical debtDevelops customer relationships by listening and understanding the customer, anticipating, and providing solutions to customer needs, and prioritizing customer satisfactionDevelop documentation and provide training to users as appropriateDefine potential improvement changes to resolve errors, prevent the recurrence of problems or improve system maintainability and stabilityProvide functional analysis for the domain/software related to Mergers & AcquisitionsProvide functional analysis for domain/software RFP processProvide SME around product(s) function and works with Product Owner and Business Partners to refine requirements/functionalityEducationBachelor's degree in CS or equivalentMandatory Experience:2-4 years of experience in configuration, coding and application developmentBasic understanding of Scrum, Lean, XP, Kanban and other agile development techniquesBasic knowledge of continuous integration / continuous delivery practicesCompetencies:Demonstrated "agile-development" mindset with strong customer-focus & results-orientationEffective interpersonal, teamwork and collaboration skillsStrong analytical and business problem solving skillsStrong communication and documentation skillsPreferred QualificationsSalesforce Marketing Cloud certifications (Administrator, Consultant, or Email Specialist)Experience with: MobileConnect / MobilePushAMPscript (functional understanding)SQL (basic to intermediate)Familiarity with Salesforce CRM, CDPs, or customer data platformsExperience working in Agile or hybrid delivery environmentsFinancial services, healthcare, retail, or B2B marketing experience (if applicable)Key Skills & CompetenciesFunctional analysis & requirements documentationMarketing operations & campaign executionData-driven thinkingCross-functional collaborationAttention to detail and qualityProblem-solving and continuous improvement