Growth Marketing Manager IV

Marketing Manager – Customer LifecycleThis is a 12-month, full-time (40 hours/week), hybrid contract role located in Culver City, CA.SummaryThis role supports the Customer Lifecycle team in driving acquisition and activation across multiple Services within a large organization. The Marketing Manager will execute on-device and email campaigns that fuel growth through innovative marketing strategies, cross-functional collaboration, and data-driven decision-making.Our Ideal Candidate7+ years of experience in growth, lifecycle, or acquisition marketingPassion for entertainment and pop culture with a strong foundation in campaign strategy and performance marketingProficient in Keynote, Pages, Numbers, Word, and Excel, with strong project management and organizational skillsFamiliar with email marketing, in-app messaging, segmentation, behavioral triggers, and personalization strategiesSkilled in collaborating with cross-functional partners including Strategy, Creative, Legal, PR, and Talent teamsAble to work independently and manage multiple projects simultaneously in a fast-paced, matrixed environmentFlexible and adaptable to changing priorities, timelines, and stakeholder needsStrong written and verbal communication skills with exceptional presentation abilities and attention to detailProactive self-starter who anticipates team needs and navigates ambiguity effectivelyJob DescriptionIn this role, you will drive acquisition and retention marketing through coordinated campaigns across email and in-app messaging channels. You'll partner with Strategy, Creative, Legal, PR, Talent, and other cross-functional teams to execute multi-channel campaigns that align with broader business goals. This includes leveraging segmentation, behavioral triggers, and personalization; managing timelines and workflows; maintaining campaign trackers and reporting materials; and ensuring marketing assets are reviewed and approved for partner use.You will also support campaign intake, manage change requests, conduct creative reviews (including production testing and UAT screenshots/videos), and provide ad-hoc line-of-business support as needed. Additionally, you will gather and analyze post-promotion metrics to measure success and share insights with internal stakeholders to inform optimization and future strategy.Education And ExperienceBachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experienceBackground in growth marketing, lifecycle marketing, digital marketing, or performance marketingExperience working in entertainment, media, or subscription-based services environments preferredAdditional RequirementsThis opportunity is located in Culver City, CA and requires hybrid work.CompensationThe pay for this W-2 position is $82.00 per hour. This position may be eligible for benefits such as PTO, health and dental insurance, and/or 401(k), depending on tenure and hours worked.Mathys+Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law.#J-18808-Ljbffr