Webmaster
Position Overview
The Webmaster manages and maintains Leveling the Fields' website to ensure it remains accurate, up to date, user-friendly, and aligned with our mission. This role focuses on website updates, page improvements, troubleshooting, and supporting new features such as program listings, volunteer pages, and online giving tools.
Key Responsibilities
Website Maintenance & Updates
Keep all website content current, including programs, events, committees, volunteer roles, and resources.
Update pages as needed with new photos, forms, program details, blog posts, or announcements.
Ensure all links, forms, buttons, and embedded tools function properly.
Website Improvements
Recommend and implement improvements to layout, navigation, and usability.
Support SEO best practices (titles, meta tags, internal links).
Assist with landing pages for campaigns, Google Ads, or events.
Technical Oversight
Monitor site performance and uptime.
Troubleshoot basic technical issues or plugin updates.
Coordinate with external developers if advanced tech support is needed.
Integration & Analytics
Ensure integrations with CRM, donation platforms, volunteer forms, or analytics tools remain functional.
Review basic analytics (traffic sources, top pages, conversions) and provide insights to the Marketing Chair.
Collaboration
Work closely with the Marketing Committee to ensure messaging and design align with brand standards.
Support Programs and Development with page updates tied to their initiatives.
Assist the Google Ads Manager with landing page quality and optimization.
Qualifications
Experience managing websites with Squarespace.
Good understanding of design, layout, and user experience.
Comfort troubleshooting issues and coordinating with outside support as needed.
Organized, responsive, and able to implement updates quickly.
What Success Looks Like
Current, well-organized website that reflects LTF's growth and programs
Smooth user experience for families, donors, volunteers, and schools
Strong landing pages that improve marketing and Google Ads performance
Reduced technical issues and a consistent, polished online presence
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