Director - Marketing

Luminate Bank is more than a bank-we're Banking Brighter by making financial success simple, accessible, and rewarding. Whether you're purchasing a home, growing your savings, or planning for long-term stability, we offer expert guidance and personalized solutions to illuminate your path. Our seamless digital banking, tailored lending options, and wealth-building strategies empower you to take control of your financial future. With competitive rates, clear insights, and a customer-first approach, we help you make informed decisions with confidence. No matter where you are in your journey, Luminate Bank is here to support you every step of the way.Title: Director of Marketing and Sales SupportDivision: Simple Reverse, a division of Luminate BankPosition SummaryThe Director of Marketing and Sales Support is responsible for developing and executing scalable marketing strategies that support loan officer production, enhance partner engagement, and drive growth in reverse mortgage originations across both retail and wholesale channels.Key ResponsibilitiesDevelop and implement marketing campaigns to support reverse mortgage loan officers and account executivesDesign and deploy segmented digital marketing initiatives targeting real estate agents, financial planners, and other referral partnersSupport internal loan officers with plug-and-play marketing tools to promote reverse mortgage solutionsManage and execute campaigns through CRM platforms (e.g., HubSpot), including tracking engagement and performance metricsCollaborate with sales leadership to align marketing strategies with production goalsMonitor campaign performance and provide regular reporting with recommendations for optimizationQualificationsExperience in mortgage, financial services, or related industry preferredStrong background in digital marketing, CRM systems, and campaign managementAbility to develop scalable marketing strategies and sales support toolsExcellent communication and organizational skillsBenefits:Competitive compensation reliant on ability and experienceExcellent benefits package including health, pre tax HSA, FSA accounts and dental & visionLife and AD&D Insurance, as well as additional voluntary life benefit possibilities401K with robust company matchFlexible PTO programEarned Sick & Safe Time (ESST)