VP, Brand Studio

About NowThisNowThis is redefining media for a new generation, leading the charge as a digital-first brand that resonates with over 98 million people globally each month. NowThis…is GenZTV. We're transforming scrolling to tuning in, by reinventing destination viewing through bingeable, social-first content that meets our audiences on the platforms where they live.Job SummaryWe are building a modern, social-first Branded Studio from the ground up and are looking for a bold, entrepreneurial VP, Branded Studio to lead it.This is a hands-on executive role for a proven creative leader who understands how to take a client brief and transform it into culturally relevant, high-impact social content. The ideal candidate is an expert in developing and executing compelling entertainment and lifestyle content for women 18–34 and thrives in fast-paced, social-video-first environments. You know how to balance brand objectives with entertainment value, and you excel in highly collaborative, high-growth environments.You will lead the studio end-to-end — from pitch to production to delivery — partnering closely with Revenue, Sales, Editorial, and Project Management to create standout work that drives meaningful results for clients.What You'll DoBuild and lead the Branded Studio, defining vision, structure, and scalable processes from day oneTranslate client briefs into breakthrough creative concepts rooted in culture and platform fluencyLead pitch development and present creative directly to brand partnersOversee talent casting, production planning, external vendors, and post-production executionPartner with Project Management to own budgets, resourcing, timelines, and operational efficiencyServe as the senior client-facing creative lead, maintaining strong relationships and driving repeat businessEstablish a culture of experimentation, speed, accountability, and high creative standardsHire, mentor, and grow a high-performing studio teamMust Haves:10+ years of leadership experience in a branded content, creative, or social-video-first environmentUnparallelled leadership skills, editorial vision and ability to push editorial team members outside of their comfort zone to achieve high volume production goals with lean processes that incorporate experimentationExpert at interpreting client briefs and building smart, insight-driven creative strategies that deliver on KPIsDeep understanding of social platforms, cultural trends, and how branded content succeeds in competitive feedsExperienced in producing entertainment and lifestyle content for women 18–34Entrepreneurial and solutions-oriented, with the ability to build structure while moving fastConfident client presenter with strong executive presenceUnparallelled leadership and develops talent, builds trust, and creates clear growth paths for team membersWhat Success Looks LikeA scalable, revenue-driving Branded Studio with clear creative differentiationHigh client retention driven by strong strategic thinking and flawless executionEfficient, repeatable production systems that allow for speed without sacrificing qualityA motivated team operating with ownership, creativity, and accountabilityThis is an opportunity to define the next phase of branded storytelling within a fast-growing, culture-first media company.