Social Media Manager: Instagram

Job DescriptionPosition Type: Student WorkerDepartment: MarketingOverview:Manage all Instagram activity for La Sierra University-including feed posts, reels, stories,carousels, and livestreams. You'll help shape how the university shows up online and engagedirectly with current and prospective students.Perfect for someone who's creative, organized, and loves curating visual content with strongstorytelling.Responsibilities:- Create and post daily content (reels, stories, carousels)- Host and coordinate Instagram livestreams during events, interviews, or student takeovers- Monitor live chat and engage with viewers in real time- Collaborate with students, faculty, staff, and alumni for features- Write on-brand, engaging captions- Respond to DMs and comments from prospective students- Research Instagram trends and implement them- Work with VP of Marketing to upload boosted posts through Meta Ad ManagerGoals:- #1 Adventist school on Instagram- #1 university in Riverside on Instagram- 10 student enrollments through Instagram