Multimedia Content Designer

Multimedia Content DesignerLocation: Chicago, IL (Hybrid: 3 Days in-office, 2 Days Work-from-home)Reports To: Head of MarketingPosition OverviewThe Multimedia Content Designer is responsible for developing high-impact visual and multimedia assets that support brand, campaign, and product storytelling across our omni-channel ecosystem. This role collaborates closely with Global Marketing to ensure creative assets are brand-aligned, commercially effective, and appropriately localized for regional use.This role plays a hands-on part in shaping how our brand shows up across B2B, DTC, 1P, and 3P platforms through static, animated, motion, and video content—while acting as a steward of existing Brand Visual Identity (BVI), positioning, and global creative standards. The role leverages AI-powered creative tools to increase speed, scale, and localization efficiency, while maintaining creative quality and brand integrity.ResponsibilitiesCreative Development & ExecutionDesign and produce static, animated, and motion graphics for use across website, digital advertising, social media, email, retail, and offline channelsDevelop photography assets (product, lifestyle, and application imagery) Design website assets and supporting digital content in partnership with marketing and ecommerce teamsAdapt and localize Global creative assets (including video and photography) for North America, ensuring alignment with BVI and positioning standardsDevelop region-specific creative such as tradeshow graphics, campaign assets, and sales materialsCampaign, Content & Channel CollaborationPartner with marketing, product, sales, ecommerce, and Global Marketing teams to deliver assets that clearly communicate value propositions and tell cohesive brand storiesSupport campaign and launch timelines by delivering required creative assetsCollaborate with marketing teams to support content calendars tied to campaigns, product activity, and company initiativesAdapt graphics and video content from influencer and affiliate for use on social channels (Instagram, TikTok, YouTube, etc.), ensuring brand alignmentManage the North American YouTube channel, including content updates, optimization, and performance-driven recommendationsWritten & Presentation Content SupportTranslate messaging frameworks into clear visual and written formats while maintaining consistency with brand tone and positioningSupport internal communications and sales enablement through POP and other collateralGlobal Collaboration, Localization & Brand StewardshipWork closely with Global Marketing teams to adapt and localize creative assets for North American useAct as a day-to-day guardian of Brand Visual Identity (BVI), ensuring consistent application across all creative outputsSupport translation and localization of assets for Canada and Mexico (e.g., French and Spanish), leveraging AI translation tools with human review for accuracy and brand toneProvide feedback to Global teams on asset effectiveness, usability, and regional needsAI & Creative Technology EnablementActively use AI-powered creative tools (image, video, motion, copy-assist, and editing tools) to accelerate concepting, production, localization, and iterationInvestigate, test, and recommend new AI and creative technologies that improve efficiency and scalabilityHelp define workflows and guardrails for AI use in creative production, ensuring brand consistency and qualityBalance AI-assisted production with human-led creative judgment and storytellingAsset Management & ProcessOversee a well-organized digital asset library (images, video, templates, motion files)Maintain version control and documentation for global vs. regional creative assetsRequirements & SkillsBachelor’s degree in Graphic Design, Multimedia Design, or related field5+ years of experience in a multimedia, graphic design, or content design roleStrong portfolio demonstrating digital, motion, video, and photography-related workProficiency with Adobe Creative Suite and video editing tools (Premiere Pro, After Effects, or equivalent)Experience using AI-powered creative and translation tools to support production and localizationStrong understanding of brand systems, visual storytelling, and omni-channel designAbility to manage multiple projects simultaneously while meeting deadlinesExcellent collaboration and communication skills across creative, marketing, and global teamsPreferred AttributesBrand-focused creative who values consistency and qualityComfortable collaborating with Global teams while advocating for regional needsOrganized, process-oriented, and detail-drivenCurious and forward-thinking about creative technology and AIMotivated to contribute to campaign, launch, and business success through high-quality creative executionWorking Hours & BenefitsFull-time hybrid role (3 days in-office, 2 days work-from-home), Monday through Friday, 7:00 A.M. to 4:00 P.M.Health, dental, vision, and life insuranceShort-term disabilityPaid vacation and sick leave401k company matchEmployee Assistance Program (EAP)Health/Fitness reimbursementFlexible Spending Account (FSA)HSA with company contributionAnd more!