Channel Strategist, Marcom

Weekly Hours: 40Role Number: 200632590-1269SummaryMarcom is the creatively-led global team that oversees Apple's consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences.The Channel (Partner) Strategist plays a vital role in shaping how we show up within our partners' marketing, advertising and customer experience. They will combine a deep understanding of brand and business opportunities both within Apple and our partners' organizations, along with consideration for customer needs throughout their journey, to develop initiatives that drive ours and our partners' business.DescriptionThe Channel Strategist is a highly cross-functional role and partners closely with Channel Cross Functional, Partner Communications, Brand Strategy, Sales, Interactive and Creative teams to identify and develop effective and innovative work that solves marketing and business challenges. As a world-wide Partner Strategist, this role focuses on designing initiatives that scale to partners in markets around the world. It will include work across content and campaigns, online experience, e-commerce, advertising, media, social, CRM and in-store. This is a partner-facing role involving regular collaboration with key external partners.Minimum Qualifications10+ years experience in a strategic role in marketing communications at an advertising agency or in-house marketing communications teamExperience working with a current full-funnel brand, marketing and customer experience approaches, including digital and traditionalStrong communication skills, with the ability to write and deliver a clear and actionable briefBilingual in English and Spanish or PortuguesePreferred QualificationsExperience working with retailers and delivering strategy for e-commerce and social platforms, either in-house or in an agency capacityExperience understanding, interrogating and distilling data and insights from a broad range of sourcesProven track record of connecting business and marketing objectives with effective customer-facing solutionsHistory of working in a strategic role in-house, preferably for a global brand with similar channel initiativesStrong ability to connect dots and quickly identify the correct strategy, especially when there are many possible optionsSkilled at creating clarity and alignment with senior and cross-functional team members, across both internal and partner organizationsHighly collaborative with the agility to lean into and build on diverse viewpointsA bold, entrepreneurial mindset with the curiosity and drive to pursue new opportunities