Sales Director

Director of SalesLocation: Van Nuys, CA (Onsite)Industry: Fast-Growing Cannabis CompanyCompensation: $150,000–$250,000 base salary + bonus + excellent benefitsAbout the OpportunityPlan2Placement is partnering with a rapidly expanding and highly respected cannabis company in the Van Nuys area. As the organization continues to scale its footprint and strengthen its brand presence in a competitive market, they are seeking a dynamic and strategic Director of Sales to lead revenue growth, build high-performing sales teams, and drive market expansion.This is an exciting opportunity to join a fast-moving organization in a leadership role where your impact will be highly visible and directly tied to company growth.Position OverviewThe Director of Sales will be responsible for developing and executing the company’s sales strategy across key markets, with a strong focus on building scalable processes, expanding retail and distribution partnerships, and accelerating revenue growth. This leader will also play a critical role in shaping the sales culture, mentoring teams, and collaborating cross-functionally with marketing, operations, and executive leadership.Key ResponsibilitiesSales Leadership & StrategyDevelop and execute a comprehensive sales strategy aligned with company growth goalsIdentify new market opportunities and drive expansion across key channelsBuild scalable sales processes, KPIs, and performance benchmarksTeam Development & ManagementLead, coach, and develop a high-performing sales teamRecruit, train, and retain top sales talentFoster a results-driven and collaborative sales cultureRevenue Growth & Business DevelopmentDrive revenue across wholesale, retail, and distribution channelsEstablish and maintain strong relationships with key accounts and partnersNegotiate contracts and pricing strategies to maximize profitabilityCross-Functional CollaborationPartner with marketing to align brand strategy with sales executionWork closely with operations to ensure product availability and delivery efficiencyCollaborate with executive leadership on forecasting and business planningMarket IntelligenceMonitor industry trends, competitor activity, and regulatory changesUse data-driven insights to adjust strategy and optimize performanceQualifications7–10+ years of progressive sales experience, with leadership responsibilityExperience in cannabis, CPG, beverage, alcohol, or similarly regulated industries strongly preferredProven track record of driving revenue growth and scaling sales organizationsStrong leadership, communication, and negotiation skillsAbility to thrive in a fast-paced, evolving, high-growth environmentStrategic thinker with strong execution abilityWhy Join?Leadership role in a rapidly growing and highly visible companyOpportunity to directly impact brand expansion and revenue growthCompetitive compensation package with significant bonus potentialStrong benefits and long-term growth opportunityCollaborative, entrepreneurial, and high-energy cultureInterested?If you are a driven sales leader looking to take the next step in your career and help scale an exciting brand in the cannabis industry, we’d love to hear from you. Apply today through Plan2Placement.