Marketing Leader

Marketing Leader Opportunity At KODE LabsKODE Labs is hiring a Marketing Leader to accelerate our next stage of growth. We are looking for a marketer who can turn strong signals into dominant market share. You'll own the category, sharpen the story, and scale a repeatable, measurable growth engine across geographies and segments. If you're a builder who thrives on clear targets, high trust, and big outcomes, this is your stage.WHAT YOU WILL DO:Defend the space KODE leads and drive consistent storytelling across web, product, sales, and press.Build a full-funnel engine (GEO/SEO/SEM, paid, ABM, field, partner, community) that delivers a qualified pipeline with clear CAC/LTV discipline.Nail ICPs, segmentation, positioning, pricing/packaging inputs, and launches; equip Sales with killer messaging and proof.Mentor and structure a high-performance org spanning brand, content, PMM, growth, lifecycle, and events.Establish an editorial calendar and thought-leadership platform that wins mindshare with clients, partners, and analysts.Amplify through alliances, channels, and integrations; develop co-marketing motions that compound reach.Make the website our best salesperson, conversion-optimized, insight-rich, and continuously tested.Own the modern RevOps/MarTech stack (attribution, MAP/CRM, intent, enrichment); instrument KPIs and dashboards.Build relationships with tier-one analysts and media; manage announcements, awards, and crisis comms readiness.Localize go-to-market motions and campaigns to win in priority regions.Work hand-in-glove with Sales, Success, and Product on pipeline, NRR/expansion, and customer advocacy.Present clear, defensible plans and results to founders and the board.Requirements:5+ years in B2B SaaS marketing with 35 years leading multi-disciplinary teams (brand + growth + PMM); startup-to-scale experience preferred.Proven track record building a repeatable demand engine that turns into pipeline and revenue (ABM, lifecycle, PLG/Sales-assist a plus).Category design & storytelling chopsable to simplify complex tech into a compelling business narrative.Deep command of measurement and experimentation (attribution models, funnel diagnostics, cohort analysis, CAC payback, NDR).Hands-on fluency with a modern MarTech stack (MAP, CRM, intent, enrichment, web analytics, A/B testing).Strong Product Marketing muscle: segmentation, pricing/packaging input, competitive strategy, and launch orchestration.Excellent leadership: recruiting, coaching, org design, and cross-functional influence at executive/board level.Comfortable operating in high-velocity environments; bias to action, owner's mindset, and impeccable judgment.Bonus: experience in proptech/smart buildings/IoT/energy, ecosystem/partner marketing, and analyst relations (Gartner/Forrester).Benefits:Competitive salary based on experienceDiscretionary Bonus ProgramCareer Development Program and opportunities to grow within the companyFlexible Paid Time OffComprehensive Health Insurance PackageDynamic team and challenging projectsCustom-tailored onboarding experienceWelcoming and friendly work environmentSocial events and team activitiesLocation: Detroit Office or Kosovo Office (EMEA or Americas time zones) with travel for key events and team onsites. Reports to: Co-Founder/CEO.