Account Coordinator - Music
ABOUT USSEQUEL is an award-winning communications and marketing agency specializing in culture, hospitality, fashion, and music. Through a multidisciplinary approach, SEQUEL creates strategies, stories and synergies for the brands and people who define the world today. OVERVIEWSEQUEL is actively seeking a Public Relations & Marketing Coordinator for our music division – SEQUEL Sound. This role provides support to the Founder and music team by developing and managing key relationships that support the vision and business objectives for various clients in our music division.KEY RESPONSIBILITIESIn partnership with the Founder and your team, develop a PR strategy for each client and drive implementation while demonstrating impactful results. Develop and execute earned media plans and secure brand building coverage for multiple clients for their music and related projects Increase profiles of artists by identifying opportunities across media outlets, conferences, podcasts and industry events. Oversee and implement the agreed approach with the respective in-house and external teams.In line with strategy, ideate creative ways to tell our clients’ stories, celebrating campaigns, events and the profiles of eachCompile interview briefings for spokespeople / artists and written responses for features and news storiesMaintain relationships with relevant journalists, media and brand partners Creation of agendas, recaps, POAs and other various account management toolsResearchProvide coverage targets (by month and by project)Accountable for KPI tracking and reporting, working with internsMonitor client brand exposure, ensuring all communication and activity is in line with strategy.WHAT YOU BRING1+ years of PR and marketing experience in the music field; ideally with experience in Talent PR and Brand Building - must have agency experienceRobust network of media and editorial relationships withinAbility to work on competing priorities at the same timeAble to work with different teams and personalities, and find ways to compromise and do what’s best for the businessProficient in Google suite (Excel, Slides, Word)Strong attention to detailGeneral interest in music and discovery of new musicMust enjoy events and be willing to stay out late if neededComfortable with a fast-paced environment and ability to be nimbleDesire to travel when neededProven track record of creating a positive impact on business through implementation of a PR and marketing strategyExperience ideating and executing eventsDiscreet, professional and well spoken, with excellent communication skills Extremely well-organized, methodical and efficient, with a good dose of common sense and initiativeProactive and able to show initiative/ideas to constantly promote our clientsCreative and strategic thinker Able to identify communication opportunities across multiple media platformsWHAT WE BRINGHybrid work environment Medical, Dental and Vision insuranceGenerous vacation and sick day allotmentSummer FridaysPaid Winter Holiday BreakSalary is negotiable based on skills and experience.SEQUEL is an equal opportunities employer; we encourage people with a diverse range of backgrounds to apply. We recognize and celebrate the benefits that diversity brings to our workplace, our business and our customers. We welcome and will consider all applications regardless of race and nationality, religion, color, sex, pregnancy or related medical conditions, parental status, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any other legally protected characteristics.