US Senior Marketing and Events Specialist

JOB TITLE: US Senior Marketing and Events SpecialistLOCATION: Sterling Heights, MI, USAWORKING HOURS: 7.30am - 4.30pm, Office basedAbout PineapplePineapple is a global leader in designing innovative furniture solutions for challenging environments. Founded in 1975 as a family-run business, we now operate worldwide with offices in the UK, France, Germany, and the USA, employing over 200 people globally.We design furniture that supports calm, safety, and wellbeing—combining functionality, sustainability, and great design.About The RoleWe are looking for a hands-on, self-sufficient marketing professional to lead our U.S. marketing efforts, with strategic support from our UK team. This role requires someone who can take ownership of initiatives while collaborating closely with international stakeholders.The ideal candidate will have strong experience using Adobe Creative Suite to produce high-quality marketing assets, along with proven expertise in planning and executing trade shows and events. A proactive approach, attention to detail, and the ability to manage multiple projects independently are essential.ResponsibilitiesWorking closely with the Sales Team, you will play a key role in planning and delivering a wide range of sales events across the U.S. Manage the exhibition calendar, including event bookings and coordination of logistics such as furniture and marketing materials. Attendance at selected events will be required. Support trade shows and exhibitions by designing visuals, organizing marketing collateral, and planning stand layout, including furniture selection. Attendance at selected events will be required. Take full ownership of smaller sales events, managing all aspects from concept through to execution. This includes budgeting, logistics, marketing materials, and liaison with event organizers, with final sign-off from HQ. Lead the delivery of U.S. pop-up shop campaigns from concept to execution, including localized promotion, budgeting, logistics, and coordination with venue managers. Identify and secure speaking opportunities at key events, including panel discussions and workshops Create high-quality visual assets for social media and the website using Adobe Creative Suite. Maintain and update the U.S. WordPress website, adding new products and content as needed. Plan and produce engaging written content for both print and digital channels. Develop case studies and coordinate photography for completed projects. Manage and localize social media content for the U.S. market. Coordinate and execute email marketing campaigns. Support the Sales Team with bespoke presentations for client meetings, bids, and CEU presentationsBuild and manage relationships with third-party vendors and external partners to support seamless execution in the U.S. market. Take ownership of the CET (Configura) platform, ensuring it is up to date, optimized, and effectively managed. Research and evaluate advertising opportunities across publications and eventsManage sourcing and stock control of marketing materials, including printed literature and branded merchandise. Oversee the day-to-day management of showrooms in MI and LA, ensuring strong presentation, accurate inventory, and product availability. Maintain U.S. product information, updates, and templates within internal systems (e.g., GoldVision, HubSpot, Microsoft Dynamics). Provide ad hoc support to the Sales Team as required. Undertake additional responsibilities as needed to support the businessRequirementsA degree in Marketing, Business, Commerce, or a related field would be advantageousProven marketing experience, ideally in a Senior Marketing position. Expert proficiency in Adobe Creative Suite, particularly InDesign and Photoshop (essential)Ability to take ownership and work independently while collaborating closely with the UK Head Office team on marketing campaignsAble to develop and implement marketing plans in alignment with global prioritiesHighly responsive, reliable and accountable, with confidence to make decisions and drive projects forwardStrong initiative - proactive, self-motivated, and able to work without micromanagementGood understanding of the US market and customer landscape, with the ability to stay up to date on market trends, competitors, and opportunitiesWordPress experience is preferred but not essentialRecognized experience executing and optimising SEO campaignsStrong organizational skills and attention to detail, with the ability to manage multiple priorities, projects, and deadlines simultaneouslyAnalytical and results-oriented, with the ability to measure campaign performance and drive continuous improvementComfortable working under pressure while meeting deadlinesExcellent verbal and written communication skills, including strong stakeholder coordination between international teams You embody our company people values:Teamwork - Collaborate effectively with humility, appreciating and integrating individual skills and perspectives to achieve collective goalsCommitted - Dedicate yourself fully to your role, going above and beyond with self-motivation and loyalty to achieve individual, team, and company goalsOwnership - Take full responsibility for your work, performance, and conduct, acting with integrity, staying organized, and learning from feedback and mistakesPositive - Approach tasks with optimism and innovation, viewing challenges as opportunities, and bringing energy and enthusiasm to inspire and motivate othersResponsive - React quickly and effectively to needs and feedback, prioritising tasks with urgency, embracing change, and maintaining a proactive approachBenefitsWhy You'll Love Working With UsCompetitive salary100% company-paid healthcare and 401(k) plan to secure your future15 days PTO + local holidays, plus an extra day off for your birthdayMake a global impact: a tree planted in your honorFun team socials and monthly Pizza FridaysEmployee referral bonus program — help friends join and earn rewardsSupportive, dynamic environment where your contribution truly mattersWe are an equal opportunities employer. We welcome applications from all suitably qualified persons.Agencies we know where you are if we need any support, thank you for your interest in working with Pineapple.