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Area Director of Sales-Cary Market

Cmc HotelsCary, NCMay 6th, 2026
Job Title: Area Director of SalesCompany: CMC HotelsPosition Type: Full-Time | ExemptPosition SummaryCMC Hotels is seeking a dynamic, results-driven Area Director of Sales to lead and execute revenue generation strategies across a portfolio of hotels. This strategic leadership role is responsible for driving top-line revenue performance, market share growth, and brand positioning while developing high-performing sales teams.The ideal candidate is a strong revenue strategist, relationship builder, and coach who thrives in a fast-paced hospitality environment and is passionate about achieving measurable results.Key ResponsibilitiesProvide strategic sales leadership for multiple hotel properties within the assigned portfolio.Develop and execute comprehensive sales and marketing plans to maximize occupancy, ADR, and RevPAR.Analyze market trends, competitive intelligence, and performance metrics to identify growth opportunities.Collaborate with General Managers and Revenue Management to align pricing and positioning strategies.Lead, mentor, and develop cluster Sales Manager(s) and property sales teams to achieve performance goals.Drive corporate, group, and transient business through proactive prospecting and relationship management.Maintain strong relationships with key accounts, community partners, and brand representatives.Ensure brand sales standards and reporting requirements are consistently met.Prepare and present monthly sales forecasts, budgets, and performance reports to senior leadership.Oversee and manage quarterly incentive plan performance and accountability.QualificationsMinimum 5+ years of progressive hotel sales leadership experience (multi-property experience preferred).Proven track record of driving revenue growth and exceeding sales targets.Strong knowledge of brand systems, market analysis, and revenue strategy.Excellent leadership, communication, and organizational skills.Ability to travel within assigned portfolio as needed.Marriott, Hilton, or Hyatt brand experience preferred.Leadership CompetenciesStrategic Thinker with strong analytical skillsResults-Oriented and Performance-DrivenInfluential Leader and Team DeveloperRelationship-Focused with strong networking abilityAdaptable and solution-focusedWhat We OfferWe value our associates and are proud to offer a competitive and comprehensive benefits package:Paid VacationPaid Personal Leave7 Paid HolidaysAggressive and Achievable Quarterly Incentive PlanFully Vested 401(k) ProgramBCBS Health InsuranceDental, Vision, Life, Short-Term and Long-Term Disability optionsEmployee Room DiscountsAt CMC Hotels, we believe our people are our greatest asset. If you are a high-performing sales leader ready to elevate portfolio performance and build strong, winning teams, we invite you to apply and grow with us.Join us in driving results and creating exceptional guest experiences across our portfolio.