Senior Customer Retention Manager

A company is looking for a Senior Customer Retention Manager who can blend analytical and creative thinking to engage and retain their valuable B2C customer base. Key Responsibilities Lead key retention strategies to reduce churn and increase customer lifetime value Leverage business trends and customer insights to shape engagement and retention strategies Develop and maintain a clear understanding of key customer journeys to boost engagement and customer happiness Required Qualifications 5+ years of experience in B2C customer retention and lifecycle marketing 2+ years of experience with subscription products and ecommerce subscription management Strong analytical skills with the ability to interpret data and identify trends Experience with product analytics tools and A/B testing solutions A passion for exceptional customer experiences and inventive marketing programs