Digital Marketing Analyst

Samba is an AI-powered media intelligence company on a mission to give marketers the complete picture of their audiences. Our AI indexes media consumption across millions of smart TVs and 2.5 billion web pages, combining that data with third-party signals through the Samba Knowledge Graph, a map of the real interests, behaviors, and purchase intent of 1.5 billion user profiles globally. Brands, agencies, publishers, and platforms use Samba to make smarter decisions across every stage of the marketing funnel.Samba is looking for a data-curious marketer to join our Digital Marketing team. As a Digital Marketing Analyst, you'll help manage and measure our paid and organic digital channels — turning performance data into actionable insights that sharpen our go-to-market strategy. This role directly supports the Marketing team's efforts to grow brand awareness and generate qualified pipeline for our Sales and Revenue teams.What You'll DoSupport execution and optimization of paid digital campaigns across LinkedIn, Google, and programmatic channelsTrack and report on key performance metrics including CTR, CPL, conversion rates, and pipeline influenceAssist with A/B testing of ad creative, landing pages, and email campaignsMaintain dashboards and performance reports to keep the Marketing team informed and agileConduct competitive research and audience analysis to inform targeting strategiesPartner with the Revenue and Sales Enablement teams to ensure digital efforts align with commercial goalsWhat We're Looking ForBachelor's degree in Marketing, Statistics, Business, or related field (Class of 2026 preferred)Analytical mindset with comfort working in Excel, Google Sheets, or similar toolsExposure to digital marketing platforms (Google Ads, LinkedIn Campaign Manager, etc.) a plusStrong attention to detail and an eagerness to learn in a fast-paced environmentInterest in the intersection of data, media, and advertising technologySamba is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.  We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact. Samba may collect personal information directly from you, as a job applicant, Samba may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law. For further details, please see Samba's Applicant Privacy Policy. For residents of the EU , Samba Inc. is the data controller. Samba TV expects to offer a base salary between $60,000 - $80,000 per year for roles to be performed in New York or California; actual base salary offered will depend on various factors, including but not limited to, location, experience, and performance. Base salary is just one component of Samba TV’s total compensation package for employees. Other rewards may include bonuses, short-term incentives, and long-term incentives. In addition, Samba provides health insurance, wellness offerings, life and disability insurance, a retirement savings plan, paid holidays and paid time off (PTO), and other employee benefits.