Lead, Regional Retail Marketing Integration, NA

Who We Are Looking ForWe’re looking for a Lead, Regional Retail Marketing Integrator who strengthens how Nike shows up in secondary markets across North America. Partnering closely with the Regional Integrated Retail Marketing leader, this role helps shape regional perspective, driving brand impact against the rhythm of sport and ensuring local market insights inform geo direction and decision‑making.Partnership with the Regional LeaderOperate as a trusted brand thought partner and strategic extension of the Regional leaderPartner with the Regional leader to shape and maintain a clear pulse on the rhythm of sport in secondary cities, grounded in culture, sport, community, and consumer behaviorSupport executive‑level communication and brand vision by framing regional narratives, updates, and points of view for leadership and cross‑functional audiencesEnable the Regional Leader to operate at altitude while staying closely connected to what’s happening across marketsWork across the IRM leadership team (Retail Brand & Account Marketing) to streamline communication, requests, and orchestration.Secondary Market OrchestrationSupport the Regional leader in the orchestration of secondary markets, ensuring the Expert roles and city pods are appropriately briefed into geo brands plans and key seasonal and seasonless moments. Aggregate rhythm of sport calendars across secondary cities to create a clear view of priorities, focus areas, and momentum.Drive integration of secondary city plans back into the geo matrix - including Sports Marketing, Account Marketing, Retail Marketing, Brand, Creative, Digital and Media teams (ex, aggregation, creation and submission of athlete request briefs to Sports Marketing).Surface cross‑city patterns, opportunities, and gaps that inform strategy and leadership decisions.Deliver sport and community led insights from secondary cities back into geo teams, including marketing, sales, merch, etc. Who You’ll Work WithYou will work fluidly across North America with:Regional Marketing leadershipExpert roles and their city podsBrand ManagementIntegrated Retail MarketingSports MarketingMarketplace and City partnersWhat You BringBachelors degree in related field, or equivalent combination of education, training and experience5+ years of experience in Marketing, Brand, City, or Marketplace‑facing rolesStrong brand experience and a deep appreciation for sport, culture, and how Nike shows up locallyMaking brand strategies real in service of consumer energy Strong ability to organize complexity and shape leadership perspectiveClear, confident communication and framing skillsWe offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.